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Solis Mammography

Brand Marketing Manager

Solis Mammography, Addison, Texas, United States, 75001


Brand Marketing Manager

Looking to elevate your career? Join us!

Work Location:

Hybrid in Addison, TX - Office days are typically Tuesday - Thursday

Work Hours:

Full Time, 40 hours per week

Department Highlights:Redefine mammography and women's healthcare across the country.Work in an entrepreneurial environment, where new ideas quickly come to life.Collaborate across multiple areas within the company.Here is what you will need:

Education:

Bachelor's degree in Marketing, Communications, Business, or related field; MBA is a plus.Experience:

5+ years of experience in an agency or corporate marketing and communications roleStrategic & Creative Vision:

Ability to craft and implement strategic, creative brand initiatives that enhance recognition and loyalty.Project Management:

Strong project management skills with the ability to lead campaigns from concept to completion, ensuring timely and effective execution.Communication:

Excellent written and verbal communication skillsCollaboration:

A collaborative mindset with a proven ability to work effectively with creative teams, PR teams, and other cross-functional groups.Analytical Skills:

Proficient in analyzing consumer insights and campaign performance data to inform and optimize future strategies.A Day in the Life of a Brand Marketing Manager:

Provide services and support for the following areas:

Manage the creation and delivery of compelling brand marketing campaigns : Conceptualize and manage the execution of branding, advertising, and product campaigns, coordinating creative resources, deadlines and deliverables.Conduct market research:

Assist in conducting market research to understand target markets to improve services and refine creative messaging and marketing strategies.Guide the brand's visual and verbal messaging : Collaborate with the team to write website copy, advertising messaging, and other communications that convey the brand's unique value proposition.Oversee social media strategy and content : Work with partners to lead social media efforts to engage with our target audience, build community, and strengthen our online presence.Analyze campaign performance and consumer insights : Use data-driven insights to assess the effectiveness of marketing campaigns and optimize future efforts for maximum impact.Coordinate with public relations partners : Collaborate with PR agency to pitch new ideas to media.Collaborate across teams : Work with cross-functional teams to align brand strategies with broader business objectives.Monitor market trends and adjust strategies : Stay informed on industry trends and competitor activities, making adjustments to maintain brand leadership.

Why Solis Mammography?

A Great Place to Work for the second year in a row!Offer competitive benefits such as Medical, Dental, Vision, 401k, PTO, Paid Holidays, Backup Child/Adult Care as well as other unique benefits.