Confidential
Vice President of Marketing
Confidential, Little Rock, Arkansas, United States, 72208
Vice President of MarketingAbout the CompanyRapid-growing dental support organizationIndustryHospital & Health CareTypePrivately HeldFounded2016Employees51-200CategoriesHealth CareDentistsDental CareAmbulanceSpecialtiespediatric dentistryorthodonticsoral surgeryand general dentistryAbout the RoleThe Company is seeking a VP of Marketing to lead the development and execution of a comprehensive marketing, advertising, and branding strategy. The successful candidate will be a visionary with a driven personality, capable of generating significant growth across all channels and ensuring the company's message is effectively distributed to targeted audiences. This role is pivotal in achieving the company's aggressive growth strategy and requires a leader who is both strategic and hands-on, with a proven track record in all marketing disciplines. The VP of Marketing will be responsible for setting and achieving marketing goals, defining competitive advantages, driving public relations, and executing both online and offline marketing campaigns. They must be ROI-driven, have a strong attention to detail, and possess clear, effective communication skills. Applicants for the VP of Marketing position at the company should have a minimum of 7 years' experience in marketing and executive leadership, with a focus on product, branding, strategy, social media, and communications. The role demands a leader who is collaborative, transparent, and hands-on, with a low ego and high intellectual curiosity. Essential job functions include overnight travel as necessary. The ideal candidate will be adept at conducting market research, defining brand identity, and evolving messaging to meet the needs of the business. They will also be responsible for driving the company's digital marketing positioning, including website localization, SEO, SEM, and digital campaigns. The VP of Marketing will be the primary point of contact for all marketing and branding topics and will work closely with the Operations Team to address growth concerns at both the micro and macro levels.Hiring Manager TitleChief Executive Officer (CEO)Travel PercentLess than 10%FunctionsMarketing