LHH Recruitment Solutions is hiring: Product Marketing Manager in Tinley Park
LHH Recruitment Solutions, Tinley Park, IL, US
Job Description
Product Marketing Manager
Location: Orland Park area (hybrid)
Experience Level: 8+ years
Base Salary: $120k+ plus bonus
Benefits: Medical/dental/vision/401(k)/profit sharing; parental leave/PTO/holidays
Samples: Will need to share writing samples, materials/presentations, video, graphics, etc.
LHH Recruitment Solutions is working with a manufacturing company in the Orland Park/Tinley area who has a newly created role for an experienced Product Marketing Manager to develop marketing plans and messaging to drive growth and awareness for a new product.
You’ll create compelling content to enhance market visibility and generate demand, while using data and KPIs to assess and refine performance. You’ll work closely with cross-functional teams to define GTM (go-to-market) strategies, ensuring clear audience personas and product positioning.
Requirements:
· Bachelor’s degree in marketing or similar discipline.
· 8 years overall marketing experience with at least 6 years in product marketing within enterprise environments.
· Recent or current experience marketing B2B products (NOT consumer products) within a solution set or product portfolio.
Responsibilities:
· Collaborate across global, cross-functional teams, outside vendors and customers.
· Develop plans and execute campaigns to elevate brand awareness and generate leads.
· Develop compelling messaging using customer feedback and competitor insights.
· Lead tradename development as needed.
· Be the marketing SME working with internal/external teams to shape launch content.
· Create promo materials incl. webinars, presentations, videos, blogs, and sales training.
· Oversee digital content incl. landing pages, ensuring use of SEO to optimize content.
· Ensure content is updated and used effectively in presentations and sales trainings.
· Create and maintain use cases and case studies reflecting market trends and customer needs.
· Create joint marketing materials ensuring brand consistency and lead initiatives to educate target audiences on product benefits.
· Manage trade show activities from planning to execution.
· Develop graphics for trade shows and product displays.
· Coordinate schedules with Product Management and Business Development.
Additional Experience Desired:
· Demonstrated track record working as part of a cross-functional team to launch new products across global markets that have met revenue goals.
· Exceptional strategic messaging, copywriting, and product management skills.
· Familiarity with Canva, Marketo, Loom and Tableau is a plus, but not required.
· Familiarity with SEO tools and strategy is a plus.
· Working knowledge of marketing automation, lead management, CRM systems or similar tools is a plus.
· Abilit to distill technical concepts and information, shaping them into GTM ready messaging.
· Someone who is bold and wants to think outside of the box who can take initiative.
Pay Details: $120,000.00 to $130,000.00 per year
Search managed by: Orfie Krejberg
Equal Opportunity Employer/Veterans/Disabled
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The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:
- The California Fair Chance Act
- Los Angeles City Fair Chance Ordinance
- Los Angeles County Fair Chance Ordinance for Employers
- San Francisco Fair Chance Ordinance