Confidential
Senior Vice President of B2B Marketing Strategy
About the Company
A successful media company committed to delivering global financial news and analytics.
Industry
Online Media
Type
Subsidiary of a Public Company
Founded
1882
Employees
1001-5000
Categories
News
Media
Publishing
Digital Media
Social Media
B2C
Automated Trading
Breaking News
Business
Economics
B2B
Finance
Journalism
Software
Wall Street Journal
World Business Markets
About the Role
The Company is seeking a dynamic Senior Vice President of B2B Marketing Strategy to lead the transformation and execution of its marketing initiatives. In this critical role, you will leverage your extensive background in B2B marketing to develop and implement innovative strategies that drive revenue growth.
The ideal candidate will have a minimum of 15 years of experience in B2B marketing, strategy, data-driven marketing, or general management, with at least 5 years in senior management roles. You will lead a talented B2B marketing team, fostering a culture of excellence and ensuring the fruitful execution of impactful marketing campaigns.
As a change agent, you will introduce new methodologies to enhance business performance. Your expertise in marketing trends, best practices, and emerging technologies will be crucial for success. Proficiency in marketing analytics and data-driven decision-making is essential, along with strong leadership, strategic thinking, problem-solving, and communication skills.
A Bachelor's degree in marketing, business, or a related field is required, with a Master's degree preferred. This role requires a collaborative approach to work effectively with cross-functional teams in a fast-paced environment.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
Marketing