Senior Manager, Product Marketing, Customer Story Writer
Salesforce - Indianapolis, Indiana, us, 46262![Salesforce](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Marketing & Communications
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.About Salesforce:We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.At Salesforce, we put customers first and strive to spotlight their success. We believe in the power of storytelling to inspire and educate, and we're on the lookout for a passionate individual who can bring customer success stories to life. Join us and be a part of a dynamic team that showcases the transformative use of Salesforce technology. As the Sr. Manager of Customer Story Writing, you'll play a crucial role in crafting compelling narratives that highlight Salesforce customers' most impactful use cases and successes. This role is ideal for a skilled writer who excels at transforming complex technical stories into engaging, influential narratives.Responsibilities:Story Production:
Write and edit customer stories, ensuring alignment with the latest messaging and showcasing inspiring use cases in a clear, differentiated, and relatable manner. Collaborate closely with internal teams, including marketing, creative, product, and sales, to ensure a cohesive and strategic approach to storytelling.Team Collaboration:
Work closely with a team of story producers, guiding them in understanding the Salesforce business, product portfolio, and offerings. Contribute to a collaborative environment that fosters excellence in storytelling.Strategic Collaboration:
Work closely with internal stakeholders to ensure stories align with broader business goals and resonate across various platforms and audiences. Develop a deep understanding of the Salesforce platform and products, and work cross-functionally with cloud leaders and experts to showcase the best stories across use cases and industries.Content Marketing:
Support the development of strategic marketing strategies to distribute stories across key channels and target audiences, such as social media, blogs, and the web.Job Requirements:Storytelling Expertise:
A knack for storytelling, particularly in capturing technical use cases into marketable narratives that engage, persuade, and are easy to understand. Exceptional ability to communicate complex technical details in a clear, compelling manner.Content Creation Experience:
Proven experience in writing and editing content in a marketing, communications, or related field, with a strong emphasis on technical product marketing and customer engagement.Independent and Adaptable:
Ability to work independently in a fast-paced environment, keeping up with industry trends and technological advancements. Proficient in outbound outreach, skilled in handling objections, and adept at finding win-win scenarios through understanding and aligned priorities.Preferred Skills:Salesforce Knowledge:
Experience with Salesforce products and the broader SaaS and B2B technology landscape.Salesforce User Experience:
Experience being an end-user of Salesforce technology, such as Sales Cloud, Slack, Tableau, etc.Curiosity and Excellence:
Constant curiosity to seek the most interesting aspects of stories and a high bar for excellence in all work.Relationship Building:
Experience in building and nurturing relationships, both with customers and internal stakeholders.Accommodations:If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.Posting Statement:At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com.Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.Salesforce welcomes all.
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