Vice President of Marketing
The Mentoring Alliance - Tyler, Texas, United States, 75701![The Mentoring Alliance](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at The Mentoring Alliance
Overview
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Overview
Check out the role overview below If you are confident you have got the right skills and experience, apply today.MISSION STATEMENTThe mission of the Vice President of Marketing is to provide strategic marketing leadership to the organization in support of the organization's short- and long-term goals.KEY FUNCTIONSLead, Manage, Accountability:
Serves on the Executive Leadership Team and leads and inspires a marketing team to deliver impactful campaigns and initiatives.Branding:
Builds and maintains strong relationships with media, community and business leaders, and other stakeholders to enhance the visibility and reputation of Mentoring Alliance.Media:
Oversees the development and execution of digital marketing strategies.Advertising:
Design and implement marketing plans to promote MAAS, MASC, and MAMC.Marketing Strategy:
Develops and executes comprehensive marketing strategies that align with the organization’s mission and goals.Sales:
Partners with the Development team to create marketing materials and campaigns that drive donor engagement and fundraising success.QUALIFICATIONSBachelor’s degree in Marketing or related field required; Master’s preferredMinimum of 5+ years of proven management of marketing efforts of a nonprofit or related business at a senior level requiredProven experience in strategic marketing planningExperience with website UX/functionality, content management systems (especially WordPress), and web analytics requiredThorough knowledge of social media and web analytics (e.g. Google Analytics, WebTrends, etc.) and Google AdwordsExcellent written and verbal communication skills requiredExperience leading a dynamic team in a fast-paced work environment requiredComputer literacy, including experience with Microsoft and Google Suite requiredA combination of analytical, process-oriented, and creative enthusiasmEMPLOYEE BENEFITSAt Mentoring Alliance, we pride ourselves on the fringe benefits we are able to offer our full-time employees. These benefits include:Insurance Premiums Paid 100% by Mentoring Alliance
Health Insurance with a $0 deductibleDental InsuranceTerm Life, Short-term & Long-Term Disability, and AD&D Insurance
Affordable Vision InsuranceRetirement
401K Safe Harbor Plan (fully vested from the first day of eligibility)
Generous Holiday and Paid Time OffEducational ReimbursementChildren of MA's core staff team are eligible to enroll in any of MA's programs at no cost.Performance Reviews
3 formal reviews per yearMonthly informal reviews
Staff Events
Weekly Staff ChapelQuarterly Staff Events (service projects, fun activities, etc.)Birthday CelebrationsStaff RetreatsBest Christian Workplace Survey
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