Winery Marketing, Events and Tasting Room Coordinator
Copia Vineyards and Winery - Paso Robles, California, United States,![Copia Vineyards and Winery](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Copia Vineyards and Winery
Overview
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Overview
Marketing, Events & Tasting Room Coordinator.
Our Winery:
Copia is located in beautiful Paso Robles wine country, producing about 2,500 cases and focused on making premium wines that reflect the place in which they are grown. At Copia, we have a love of fine wine and hospitality in equal measure. We focus on immersive, inspired, and genuinely warm experiences to create long-lasting relationships with our guests and members.
The Role, Duties & ResponsibilitiesOur Marketing, Events & Tasting Room Coordinator is responsible for all winery email and text marketing planning, creation and execution, event planning and coordination, and helpful sales support both in our tasting room and with wine club allocations. The Coordinator is responsible for providing great service and support to our wine club members resulting in long-term engaged relationships with our wines and winery. The primary duties include:
Marketing: Planning, Creation & Execution·
Creating and maintaining annual email and text marketing and social media calendar·
Quarterly plan and execution of email/text/social marketing·
Maintain online blog content in conjunction with email marketing
Sales & Operations·
Maintain email, phone and club databases with accurate and detailed data entry·
Conduct phone and web sales campaigns·
Assist and track club shipments, phone and web sales campaigns and orders·
Provide sales support in the Tasting Room on Fridays, Saturdays and Sundays·
Assist with monthly reporting and KPI’s·
Assist with maintaining up-to-date promotional materials/collateral for the tasting room and wine club shipments
Customer Service·
Promote an experience with the highest standards of enlightened and intuitive service for members and guest visitors·
Demonstrate a commitment to meeting team sales goals·
Provide a personalized wine buying experience for each guest·
Promote wine club retention·
Communicate effectively with all staff members and owners·
Participate with wine club and public events
Requirements, Skills & Traits:
The ideal candidate will have a hospitality heart and an outgoing, engaging, and friendly personality. This individual is forward-thinking and passionate about our industry. This candidate is motivated to be part of a team that provides guests with unforgettable experiences. The most successful candidates can balance office administration, wine club support and tasting room needs.
Ideally, this person ...·
Has 2+ years’ relevant experience working in a tasting room or in a wine club-related position·
The ability to work weekends and evenings when occasionally required·
The ability to sit and work on a computer and phone for extended periods of time·
Has strong computer literacy and is proficient in email marketing platforms (such as MailChimp, Klavio)·
Is a positive, friendly team oriented professional·
Is detail oriented, analytical·
Embraces process and procedures·
Has solid customer service and sales skills, including excellent telephone and text communication·
Is an excellent communicator with strong written, verbal, interpersonal skills·
Has high integrity and a strong work ethic·
At least 21 years old·
Has familiarity or an advanced knowledge of DTC compliance rules and DTC and wine club best practices·
Has familiarity and a passion for wine·
Loves to work in a small, entrepreneurial, constantly energetic and changing environment
Position Details:·
Full-time·
Pay: $23-27 per hour, DOE·
Previous Tasting Room Experience is recommended·
Available to work weekends and some nights.·
Proficiency in WineDirect POS is a plus.·
Proficient in Microsoft Word, Excel and Email/Text Marketing Platforms (MailChimp or Klavio)·
While performing the duties of this job, the employee is frequently required to do the following:-Sit or stand for prolonged periods.-Coordinate multiple tasks simultaneously.-Lift, move, and stack boxes up to 40 lbs.·
Eligible for Commissions, Tips, Annual Performance Bonus·
Benefits:Health InsuranceEmployee DiscountPaid Time OffSick Pay·
Schedule:Weekdays and Weekends, Typically Thursday through Monday or Wednesdaythrough Sunday
More About Copia Vineyards:The word Copia is a Latin root word that means abundance. It’s an apt name for a winery that is created by two people that have always chased the glass half full. The story of Copia Vineyards begins with the passion of Anita and Varinder Sahi, their shared love of wine and the beauty of its source. Everything the Sahis have ever done is fueled by a belief of going “all-in” on life. He from an engineering background and she from the world of fine dining restaurants, together they came to Paso Robles to make wine from the ground up, one small lot at a time. Today, they farm two world-class estates in Paso Robles' limestone-rich Willow Creek and Adelaida Districts. It's the ruggedly beautiful landscape that offers the perfect tableau for them to produce their elegant Rhône and Bordeaux varietal wines. Our highly rated, award-winning portfolio of wines and the immersive tastings we provide invite guests to experience the story of two explorers who seize life's moments.
EOE