Marketing and Events Coordinator
Mountain Capital Partners - Flagstaff, Arizona, United States, 86004![Mountain Capital Partners](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Mountain Capital Partners
Overview
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Overview
Job LocationArizona Snowbowl - FLAGSTAFF, AZ
Position TypeFull Time
Description
Purpose of Position
(FTYR Benefited position) The Marketing and Events Coordinator is an in-person position that will maintain social media platforms, maintain the outside perspective of Arizona Snowbowl, create clear and effective communication for guests through all mediums (social, website, interviews, newsletters), plan and execute events, maintain public relations, and improve the guest's overall experience.
Qualifications
Job Responsibilities:Execute campaigns and communications across all marketing channels, including newsletters, website, social media and paid advertisingWork with the marketing team to execute overall marketing strategiesCapture and generate video and photo content including IG Stories & TikTok, Short-form video (IG Reels), and shot list and basic b-roll editingMaintain accurate and up-to-date information on the website, social media, and other online channelsOversee public relations through representing the brand in a "fun" and respectful manner, handling interview requests, understanding crisis communication plan, and understanding local community and needsEstablish engaging and persuasive copy on website throughout webpages, blogs, and event listingsEnsure website updates are established in a timely mannerOptimize web pages though using basic keywords and SEOManage social account by responding to comments, providing guest service through comments and DMs, understanding social media metrics, and provide weather updatesPlan and execute special events that include community benefiting, passholder, and family driven eventsOversee the entire special event planning process from initial brainstorm to completion of the eventWork with marketing manager to budget for special events
Develop effective newsletter campaigns through identifying audiences, building the campaign and understanding analyticsWork with marketing manager to strategize, coordinate and attend marketing events including ski shows and community eventsUnderstand campaign analytics and current social media, sales, and paid advertising trendsOversee community donation requestsJob Qualifications
Bachelor's degree in marketing, communications, or a related field or more than one year of experience in a marketing roleStrong copywriting skillsBasic understanding of Lightroom CC, and Creative Cloud CCBasic understanding of WordPress and other marketing platforms (preferred)Must be able to read, write, speak and understand EnglishBonus Skills
Strong understanding of marketing principles, strategies, and tacticsHardworking and eager to learnSelf-starter with excellent organization and time management skillsStrong analytical and problem-solving skillsAbility to work both independently and as part of a teamProficiency in marketing analytics tools, such as Google Analytics and social media analytics platformsAn ability and love for skiing and snowboarding