VP, Marketing Operations
Global Atlantic Financial Group Opportunities - Hartford, Connecticut, us, 06112![Global Atlantic Financial Group Opportunities](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Global Atlantic Financial Group Opportunities
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Overview
Are you the right candidate for this opportunity Make sure to read the full description below.The Vice President, Marketing Operations will be responsible for driving end-to-end process and project management efficiency and effectiveness across the Marketing organization. He/She will lead a team responsible for developing and managing workflow processes/tools, project governance and best practices, standard policies/procedures, vendor management, and budget oversight. The ideal candidate for this role will be a collaborative leader and strategic thinker who is able to work cross-functionally and drive positive change. A background in a similar leadership position within a fast-paced, growth-oriented environment is essential, along with the ability to foster a culture of accountability, process excellence and continuous improvement.
This role will be based in Hartford, CT.
KEY RESPONSIBILITIES
Lead operational efficiency and effectiveness efforts across Marketing, focusing on the critical aspects of change management, scalability, best practices and continuous improvement.
Lead oversight of the portfolio of Marketing strategic initiatives, and partner with Marketing leadership to drive the planning and prioritization processes and ensure timely delivery.
Oversee martech utilization and advancement efforts, including evaluation and adoption of new technologies and development of the intermediate and long-term roadmap.
Drive Marketing process rationalization and documentation efforts.
Support the development of a performance tracking framework (scorecards, reporting) for Marketing leadership.
Oversee the budget and expense management processes for Marketing, including annual planning; monthly and quarterly analysis of expense actuals vs budget, quarterly reforecasting and allocations.
Build and maintain strong relationships across the Marketing leadership team.
Lead one or more strategic initiatives at the request of the CMO, facilitating cross-functional teams and presentations for senior management.
QUALIFICATIONS
Bachelor's degree or equivalent combination of education and experience.
Minimum 10+ years of experience in a team responsible for Marketing operations, business transformation and/or consulting.
Experience driving multiple priorities and complex, cross-functional initiatives in a fast-paced environment with competing deadlines.
Excellent communication and influencing skills.
Demonstrated experience building strong relationships internally and externally to efficiently drive vision, strategy, initiatives and goals.
Comfortable navigating ambiguous business problems and nascent opportunity spaces leveraging a structured problem-solving approach.
Knowledgeable about the marketing technology landscape and emerging capabilities.
Role may require travel for business support of certain initiatives.
This role is not eligible for visa sponsorship now or in the future.
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