Associate Creative Director - Copy
Firewood Marketing, Inc. - Detroit, Michigan, United States, 48228![Firewood Marketing, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Firewood Marketing, Inc.
Overview
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Overview
As an Associate Creative Director for one of the largest automotive companies in the world, you'll partner with designers, account managers, creative directors, strategists, and other creatives to deliver a variety of compelling materials to ensure cohesive storytelling across all platforms. With a focus on copywriting, this role will be instrumental in shaping the narrative and messaging for our digital advertising campaigns. This role requires a strategic thinker and exceptional wordsmith who can guide creative teams in crafting compelling content that engages audiences and drives results. You know the importance of a good narrative at every turn and use this to craft the story around concepts and executions, organizing the team’s efforts into presentation decks for review. In practice, this means steering the team towards excellence while also actively participating in hands-on creative development and production. This pivotal position requires you to navigate multiple responsibilities, serving as both creator and supervisor simultaneously. You bring a progressive creative instinct and positivity, working effectively in teams with a low-ego approach.Responsibilities:
Elevate Creative Vision:
Partner with Creative Directors and leadership to elevate client brand expression and tone of voice across brands to achieve creative excellence.Present ideas, build client relationships, and confidently lead copy conversations. Proactively respond to feedback (both written and verbal), and follow up with creative and account teams throughout each project.Lead the development of innovative copy concepts for integrated digital advertising campaigns.Oversee the writing process, ensuring clarity, consistency, and alignment with brand voice.Work closely with clients to understand their vision, objectives, and feedback.Conduct presentations to clients to effectively communicate creative ideas and strategies.
Foster Collaboration and Execution:
Collaborate with designers, strategists, and other stakeholders to create unified creative solutions.Creation of high-quality, impactful work across all deliverables from campaigns to assets at scale and experiential work.Provide clear, focused feedback to creative teams regarding work, department, and agency improvements.Mentor junior copywriters by offering constructive feedback and promoting best practices in writing.
Champion Creative Excellence:
Contribute to the creative process from concept ideation to production, ensuring high-quality, consistent, and innovative work.Critique major deliverables, upholding the highest standards of creative excellence and ensuring alignment with client objectives.Drive innovation and creativity, setting new industry standards and ensuring work is consistently smart, impactful, and scalable.Ensure work is best-in-class and award-worthy.
Thrive in a Fast-Paced Environment:
Stay abreast of industry trends and consumer insights to inform compelling messaging strategies.Embrace a hands-on approach, readily collaborating with cross-functional teams to drive work forward. Proactively identify areas for improvement in ongoing projects, elevating the work of fellow writers.Thrive in a dynamic, deadline-driven environment, effectively prioritizing tasks and maintaining a poised and professional demeanor.Collaborate seamlessly across time zones with a global team, supporting both local and international initiatives.
About You
The essentials:
5-7+ years of professional copywriting experience in advertising and marketing.Thrive under pressure, adapting to changing priorities and consistently meeting tight deadlines.Possess a strong creative background with an inherent understanding of digital, thinking beyond traditional ad formats and budgets.Proven experience developing copy-driven concepts with compelling taglines and brand narratives.Deep understanding of copywriting principles and related creative disciplines.Excellent problem-solving skills, meticulous attention to detail, and a proactive approach to delivering high-quality work.Ability to craft exceptional copy from briefs, existing drafts, or independently.Contribute constructively to strategic and creative discussions throughout the entire project lifecycle, from conception to production.Experience crafting brand voice, tone, and style guides for consistent language across all touchpoints.Experience in the automotive and/or production industries is highly desired.A strong portfolio showcasing a proven track record of excellent work across multiple formats (digital, video, social, etc.) is required.Proficiency in industry-standard design and collaboration software, including Adobe Creative Suite, Figma, and Slack.What We Offer
Excellent, full coverage medical, dental, and vision insurance with employer-paid HRAGenerous PTO and 15 company-wide holidays401k with company contributionPaid parental leaveWork-life balance with an emphasis on personal well-beingCareer growth in a disruptor space & entrepreneurial opportunities within the Media.Monks networkA globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!Authentic commitment to DEI efforts and sustainable growth.At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.Interested?
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