Digital Marketing Specialist
NW Recruiting Partners - Bothell, Washington, United States, 98021![NW Recruiting Partners](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at NW Recruiting Partners
Overview
- Apply
Overview
Develop and maintain content for social media platforms like Facebook, LinkedIn, etc., ensuring accuracy and currency on corporate sites.Monitor and report on social media growth and analytics, providing feedback and analysis to corporate marketing department and division management.Train division users on approved practices and changes in email marketing platforms.Craft web-based marketing content with correct grammar, accurate information, and an engaging tone, while also creating SEO-friendly content for the company website.Strategize, launch, and manage email campaigns to engage target audiences and generate leads, ensuring messages are sent in proper form and template to opted-in recipients.Utilize email analytics to refine processes and procedures, as well as maintain and report on website performance using Google Analytics, identifying trends and recommending improvements.Stay updated on social media and email best practices to integrate them into the marketing strategy, assisting in various digital marketing areas such as social media, web analytics, graphic design, SEO, and SEM.Contribute to corporate marketing initiatives as needed, including evaluating CRM database integrity and suggesting process enhancements, training new sales personnel on effective CRM data capture, coordinating and executing video production, and researching industry trends in video, audio, and photography.Support corporate website and CRM system users while conducting all business in a professional and ethical manner.Digital Marketing Specialist Background Profile:
2+ years of marketing experience in social media platforms in a corporate setting, creating, developing, managing and analyzing public facing websites and webpagesBachelor’s degree (B.A.) from a four-year college or university; or two to four years related experienceAbility to apply common sense understanding to carry out instructions furnished in written oral form or via company applicationsProficiency with MS Office and emailProficient in Adobe suite of tools (Photoshop, etc.), HTML, CSS and other markup languages, Google and Social Media Analytics, CAN-SPAM RequirementsWorking knowledge of SEO/SEM, Web Analytics and Social MediaCompany Benefits:Medical, Dental, and Vision Insurance401K Plan with MatchingHSA and FSALife and AD&D InsurancePaid time-offs and Holidays
Compensation:
$65-72k/year+ up to 8k bonus potentialwww.nwrecruitingpartners.com