Senior Marketing Manager (Plano Hybrid)
Intuit Inc. - Plano, Texas, us, 75086![Intuit Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Intuit Inc.
Overview
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Overview
Build a deep data-driven understanding of our existing customers through new and innovative insight gathering programs, including the development of customer centric segmentation strategiesPartner with Marketing Operations and Pricing to plan and manage the end-to-end process of annual renewal invoicing and pricingCollaborate with Product Marketing to ensure we’re communicating the right value proposition, market context and product features forkey segments and marketsPartner with MyAccount teams to create connected and seamless self-service digital customer journeysPartner with the Analytics partners and/or outside vendors to test and build out customer data driven attrition, attribution and forecasting models8-10 years experience in Lifecycle, Loyalty or Retention marketing, with a preference for candidates that have worked in wide reaching retention and churn prevention programsProven ability to utilize customer and behavioral data to drive compelling and relevant customer communications strategies that drive business outcomesStrong analytical mindset; with an obsession for tapping into the power of primary dataStrong bias for action which includes constant testing, learning and iterating, and have proven examples of how you have used this to deliver meaningful resultsCustomer centric and understand the need to put customers behavior at the center of all programs and engage with them seamlessly across all touch points in real-timeComfortable in guiding key discussions with senior leaders of the business, including being influential and a key thought leaderSelf-starter and thrive when building something new, showing a passion for leading projects and looking for ways to improve communication and collaborationTechnically savvy and intellectually curious about new marketing technologies and how they work to enable customer experiencesStrong relationship building skills driven through the ability to communicate and collaborate effectively, particularly across non-marketing functional partnersExperience in a highly dynamic, fast paced environment with the ability to be flexible, adaptive to change, and comfortable with ambiguityPrior experience with B2B SaaS products, and specifically SaaS based marketing solutions, a plus
All potential candidates should read through the following details of this job with care before making an application.#J-18808-LjbffrRemote working/work at home options are available for this role.