E-commerce Sales + Marketing Manager (Remote)
SYNC Performance - Avon, Colorado, us, 81620Work at SYNC Performance
Overview
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Overview
The E-commerce Sales + Marketing Manager will take ownership of all customer retention strategies. The manager will also collaborate consistently on new customer acquisition strategies. They will manage all email marketing activity, update web copy and imagery, and develop lead-generating content. The manager will require strong organization and communication skills to lead photoshoots and manage event activation.
This position will require the manager to operate independently and make creative decisions that elevate SYNC in the minds of consumers while maintaining a consistent brand image. This position will report to the Director of Marketing + E-commerce and collaborate consistently with the Senior Digital Content Manager and external contractors.
Essential Functions
Own customer retention marketing strategyDevelop and implement new customer acquisition strategiesDevelop messaging and copy for key campaignsManage all email-based revenue and track key metricsCreate visuals and write copy for 3+ email campaigns per weekBuild, merchandise, and test the effectiveness of all automated email flows
Manage the merchandising calendar through homepage and landing page updatesManage photographers for on-snow and studio photoshootsCreate SEO-focused blog contentReport weekly to the management team on key objectivesCollaborate on digital ad creationManage communication and distribution of race prizesResearch upcoming developments in DTC marketingEducation and Experience
3+ years of DTC Brand or Agency marketing experience requiredBachelor's degree requiredCompetency in Canva or Adobe Creative Suite preferredExperience with Klaviyo, Shopify, GA4, Google Ads, and Meta Ads is preferredProficiency in Google Suite, Slack, Trello, Monday.com, or other CRM platformsBackground in the outdoor/ski industry preferred
Compensation
The starting salary for the position is $65,000 - $80,000 commensurate with experience. Additionally, employees receive access to a staff discount, health benefits, and a company computer for business use.