Marketing Development Specialist
Morrison Industries - Grand Rapids, Michigan, us, 49528![Morrison Industries](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Morrison Industries
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Overview
is looking for a full time Marketing Development Specialist located at 3529 Patterson Ave SE, Grand Rapids, MI 49548. In this role, you will collaborate with cross-functional teams to develop and implement strategic marketing plans, identify market opportunities, and create compelling campaigns that resonate with our target audience. Please note, we require a pre-employment drug-screening, and a background check at time of offer. With first shift hours, Monday – Friday.
Ideal experience range is two to five years in a Marketing related field.
Our Marketing Specialists Typically:
Possess 2-5 years of related work ExperienceHold a Bachelor’s degree in Marketing, Business, or a related fieldDemonstrate Proven Experience in Marketing Development, Lead Generation, or a Similar RoleExhibit Strong Analytical Skills with the Ability to Interpret Data and make Data-Driven DecisionsShowcase Excellent Written and Verbal Communication SkillsFamiliarity with various Marketing Tools and Platforms (e.g., CRM systems, Google Analytics, social media management tools)Is a Creative Thinker with a Passion for Staying Updated on Industry TrendsCan Thrive in a Fast-Paced, Collaborative EnvironmentEssential Functions:
Market Research: Conduct in-Depth Market Analysis to Identify Trends, Opportunities, and Competitive LandscapesCampaign Development: Create and Execute Innovative Marketing Campaigns to Generate Leads and Drive Brand AwarenessContent Creation: Develop Engaging and Relevant Content for Various Marketing Channels, including Blog Posts, Social Media, and Email CampaignsLead Generation: Implement Effective Lead Generation Strategies to expand our Customer BaseCollaboration: Work Closely with the Sales Team to Align Marketing Efforts with Sales Goals and ObjectivesAnalytics and Reporting: Monitor, Analyze, and Report on the Performance of Marketing Campaigns, Providing Insights and Recommendations for OptimizationBenefits Information:
Medical, Dental, and Vision CoverageFlexible Spending Account – Medical and Dependent Care401K Plan with Company MatchCompany Paid Life Insurance, and Voluntary Life Insurance OptionsCompany Paid Short-Term Disability Benefits, Voluntary Long-Term Disability BenefitsPaid Holidays and Generous Paid Time Off ScheduleWellness Resources and More!About Innovation for Automation:Innovation for Automation is your one stop shop for all your automation needs. We partner with our customers to design, build, implement, and support automated system solutions for warehouses, distribution centers, and production facilities. Our team is dedicated to designing and manufacturing custom solutions to meet any need. With household names in the food, grocery, pharmaceutical, and parcel delivery industries among our largest customers, along with key players in the thriving world of e-commerce and online shopping, our client portfolio boasts impressive industry leaders.The company’s expertise is in systems for warehousing and manufacturing that streamline an operation’s workflow through the use of:
RoboticsAutomatic Guided Vehicles (AGV/AGC)ConveyorsVision SystemsControl PanelsIntegrated DataMachine CommunicationReal Time DataSCADAInnovation for Automation has developed custom systems for:
Warehouse AutomationAutomatic Storage and RetrievalWarehouse ControlPlant AutomationAssembly Line ConveyanceRobotic Motion