Sales Marketing Manager
Intersection Co. - Chicago, Illinois, United States, 60290![Intersection Co.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Intersection Co.
Overview
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Overview
Increase your chances of an interview by reading the following overview of this role before making an application.
Intersection is an experience-driven Out of Home media and technology company that delivers programming, consumer amenities, and advertising to cities. From free internet access to way-finding to real-time information, our products make city life easier and more sustainable. We further enrich cities with experiential programming that inspires and engages people throughout their day. With valuable, diverse audiences in America’s top cities, we provide innovative, data-driven solutions for brands to reach urbanites at scale.
What is the role?
As a Marketing Manager, you will help shape the way we present our products and position our presence in Chicago. You will work directly with the Marketing Director and play a role in developing and improving marketing strategy to drive results. In this role, you will lead cross-functional efforts across sales and visual design, to support the sales team and ultimately drive revenue. This position is located in our Chicago office and is part of our Marketing organization.
In the first three months, you will:
Serve as point person for media RFPs, offering strategic and creative insights as well as day-to-day project management to meet deliverablesLead creation of sales and marketing materials, special offers, and collateral on a local, regional, and national basisCraft compelling stories to accompany visual concepts alongside the Creative Services team for prospective clients and pitchesDirectly manage the in-market PhotographerWork closely with Marketing Leads & others to collaborate on major projects to support sales
Within the first year, you will:
Work with Sales Managers to align marketing strategy with sales objectives, working with sales teams to ensure marketing tactics are contributing to overall revenue target successWork closely with Marketing Managers across the company to share best practices and resources and collaborate on major projectsHave a strong understanding of our products, customer needs and pain pointsWork cross-functionally to develop new advertising products, developing project plans from inception to launchDevelop an analytical lens to monitor market health and proactively recommend ways to improve revenue performanceMaintain an in-depth knowledge of competitive advantages against other media and competitors and position Intersection accordingly in all materials
Requirements:
You have 3-5+ years of relevant marketing experience; Agency or Media experience required; OOH experience a plusYou are familiar with sales organizations and support structure with a keen focus on resultsYou have current management experience (a plus)Writing sample required with resumeYou have a deep understanding and love of the East Coast with an intellectual curiosity in thinking about our cities as an advertising audience. Hyper local marketing experience in New York is requiredYou have the ability to think strategically and analytically to problem solve for our Marketing team & our clientsYou are highly creative, with excellent writing, organization, and execution skillsYou have a passion for storytelling through the use of data analytics and market researchYou have a record of getting things done, someone who will roll up their sleeves and plow through obstacles to meet deliverables and follow through on promisesYou have a positive attitude and are able to function across multiple teams, building relationships and gaining a holistic understanding of the business along the wayWriting Samples Required to be considered
At Intersection we celebrate every voice that makes us unique and every perspective that makes us grow. It’s our shared responsibility to create an equitable environment where every employee contributes to the culture of the company. Our products and offerings impact cities across the world and it’s our goal to represent the diversity and differences that make cities special. We will be relentless in that pursuit, because together we are better. We encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, disability, and veteran status.
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