Digital Content Specialist Job at Elvis Presley Enterprises/Grace...
Elvis Presley Enterprises/Graceland - Memphis, TN, United States, 37544
Work at Elvis Presley Enterprises/Graceland
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OVERVIEW:
Elvis Presley’s Graceland is looking for a digital content star to join our dynamic marketing team! This is a great opportunity to be a key voice for one of the world’s foremost brands and help grow visitorship across the Graceland campus, while engaging Elvis fans from around the world. We are a small department which allows this team member to have hands-on involvement in all areas of marketing and events, while specializing in social media and content creation in a fast-paced, fun environment.
RESPONSIBILITIES:
- Create, develop, implement and manage all social media activities and content across platforms for Graceland and The Guest House at Graceland channels, including Facebook, Instagram, X, TikTok, among others.
- Develop and maintain a content calendar to ensure timely and consistent content delivery.
- Maintain and update all areas of Graceland and The Guest House at Graceland websites including calendar listings, media sections, etc.
- Write, create and send email blast campaigns using subscriber lists, databases and memberships.
- Manage the Graceland Insiders Facebook page including content calendar and responding to comments/posts; handle execution of members-only contests and email communication about upcoming offers, pre-sales, etc.
- Create and maintain online listings, entertainment and calendar updates for Graceland, The Guest House at Graceland, tourism, events, and concerts on property websites, social media sites and on external event/calendar sites.
- Conduct research via surveys and other means as needed.
- Attend and cover on-site events for content for website and social media.
- Assist marketing team in planning and execution of all Graceland events and concerts.
REQUIRED SKILLS, KNOWLEDGE AND ABILITIES:
- Must have a thorough understanding of all social media platforms.
- Singular ability to create, write, edit and upload engaging posts utilizing copy, photos and/or video.
- Associates and/or Bachelor’s Degree.
- Minimum of 2 years as lead in social media role.
- Be a highly detailed, organized individual who can thrive in a fast-paced, deadline driven environment while working on a variety of projects simultaneously.
- Possess excellent communication and interpersonal skills.
- Proficient in using various CMS platforms to create and maintain website content.
- Basic graphic design skills (e.g., using Canva or Adobe Creative Suite) and video/audio editing skills to create content.
- Must demonstrate exceptionally strong skills in writing, editing, and proofreading; have a great creative aesthetic; and be able to adapt to the style and tonality most becoming to Elvis and Graceland fans.
BONUS POINTS FOR:
- Knowledge and appreciation of Elvis Presley!
- Prior experience in marketing, event planning, public relations, tourism or hospitality fields.
Seniority level
Associate
Employment type
Full-time
Job function
Art/Creative, Public Relations, and Marketing
Industries
Entertainment Providers, Hospitality, and Museums, Historical Sites, and Zoos
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