FDC-CONTENT STRATEGIST -70000093-CENTRAL OFFICE
State of Florida - Tallahassee, Florida, us, 32318Work at State of Florida
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Overview
Date: Aug 16, 2024Location: Tallahassee, FL, USThis advertisement is for a Career Service position Located at Central Office Tallahassee, FL in the Office of Communications.Salary: $47,250.06 - $50,400.22 annuallySALARY WILL BE DETERMINED IN ACCORDANCE WITH CURRENT PAY POLICY.SPECIFIC DUTIES & RESPONSIBILITIES:Oversees and manages Florida Department of Corrections (FDC) social media, working collaboratively with program areas, institutions, and offices.Compiles, reviews, and maintains content across statewide FDC social media platforms and channels.Coordinates and facilitates reviewing and approving social media content to ensure consistent branding and messaging.Serves as a member of the FDC statewide marketing contract workgroup.Compiles analytical data reports for presentations regarding social media activity.Enhances the Department’s digital presence through development of social media and website content.Tracks key social media posts and monitors relevant news and content.Writes and reviews press releases, newsletters, blogs, and other content.Maintains awareness of the latest social media platform developments.Designs and implements successful social media campaigns.Sets up tracking systems for content creation.Tracks progress with the Strategic Communications Manager.Collaborates with the creative teams to produce promotional materials.Crafts clear product marketing copy for statewide marketing campaigns.Drafts agency newsletters intended for statewide dissemination.Takes photos, video and develops creative content when needed.Prepares (monthly, quarterly, and annual) forecasts and performs other responsibilities as deemed appropriate.KNOWLEDGE, SKILLS & ABILITIES:Knowledge of AP style and the rules of grammar and punctuation.Knowledge of the principles and techniques of public relations, public information, mass communications, journalism, news reporting, editing, advertising, marketing, or photography.Ability to communicate effectively in both oral and written form.Knowledge of office procedures and practices.Skill in the use of social media and knowledge of best practices per platform.Ability to prepare and analyze analytic reports for social media and websites.Ability to assist in developing long-range goals and objectives.Ability to understand and apply applicable rules, regulations, policies, and procedures.Ability to select and provide appropriate information to others.Ability to plan, organize and coordinate work assignments.Ability to communicate effectively.Ability to establish and maintain effective working relationships with others.Ability to occasionally work with communications field staff inside of correctional institutions, probation offices and in the community to obtain content.Ability to occasionally work outside of traditional work hours to accomplish tasks as assigned.REQUIRED QUALIFICATIONS:A bachelor's degree from an accredited college or university in communications, public relations, or a related field
or
two years of professional experience in social media management, news reporting, public relations, public information, advertising, marketing, mass communications or journalism.Support of knowledge, skills, and abilities should be demonstrated on the application, in the education, in the work experience, in the work sample, in the interview and/or during reference checks. If you are interested in this position and meet the above indicated qualification and have the desired education, knowledge, and experience, please submit a State of Florida Application, and resume through the People First system. Applications will be accepted until 11:59 PM EST on the closing date.The State of Florida is an Equal Opportunity Employer/Affirmative Action Employer, and does not tolerate discrimination or violence in the workplace.Candidates requiring a reasonable accommodation, as defined by the Americans with Disabilities Act, must notify the agency hiring authority and/or People First Service Center (1-866-663-4735).The State of Florida supports a Drug-Free workplace. All employees are subject to reasonable suspicion drug testing in accordance with Section 112.0455, F.S., Drug-Free Workplace Act.VETERANS’ PREFERENCE.
Pursuant to Chapter 295, Florida Statutes, candidates eligible for Veterans’ Preference will receive preference in employment for Career Service vacancies and are encouraged to apply. Candidates claiming Veterans’ Preference must attach supporting documentation with each submission.
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