Marketing Coordinator
MyBenefitsChannel - Franklin, Tennessee, us, 37068Work at MyBenefitsChannel
Overview
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Overview
We are currently recruiting for a
Marketing Coordinator
to directly support the CEO and the company's marketing efforts. This position will play a key role in executing on important company communication and growth strategies.
Responsibilities:
Oversee the development and execution of marketing campaigns across various channels (digital, print, social media)Monitor marketing campaign performance and provide data analysis reports to leadershipMaintain the company's marketing calendar and coordinate with the sales team as neededOversee the creation and management of various marketing materials, including brochures, videos, web presentations, website, white papers, case studies, and social media contentDevelop and implement communication plans for new product and feature rollout to customers and prospectsCoordinate and plan the company's attendance at various trade shows, industry conferences, and in-person customer eventsOversee ongoing updates and maintenance for the marketing website, including content updates, SEO, campaign landing pages, etcImplement and monitor strategies to generate new sales leads through internal efforts and external vendorsConduct market research to identify potential partners/customers and analyze competitor trendsAssist with management and maintenance of the company's Salesforce CRM system and marketing databasesQualifications:
Bachelor's degree in marketing, business administration, or a related field (preferred)2 or more years of experience in marketing or a similar roleStrong analytical and problem-solving skillsHighly organized and detail-oriented with a strong work ethicExcellent communication and interpersonal skillsProficient in Microsoft Office 365 Suite and CRM software (Salesforce preferred)Experience with social media marketing a plusAbility to work independently and as part of a team in a remote workforce environmentCandidates located in the greater Nashville, TN area are preferredBenefits:
Competitive salary and benefits package including health, dental, vision, disability, basic and voluntary life, HSA matching, wellness program with rewards, and 401(k) matching.Opportunity to work in a fast-paced and dynamic environmentGain valuable experience in both sales and marketingBe part of a growing and successful company!