Head of Influencer Strategy and Partnerships
Get It Recruit Executive - Queen Creek, Arizona, United States, 85142![Get It Recruit Executive](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Scroll down to find an indepth overview of this job, and what is expected of candidates Make an application by clicking on the Apply button.Are you enthusiastic about influencer marketing and eager to manage dynamic campaigns? This role is essential in developing and implementing innovative influencer strategies. You will be involved in various tasks, from negotiating contracts with influencers to creating business proposals. This position demands a proactive and collaborative approach, thriving in a fast-paced environment while driving success through diverse responsibilities.
## Key Responsibilities
### Operations & Team Management
Collaborate with leadership to improve the Influencer Management Process in response to industry trends.
Build and maintain strong relationships with influencers and their agents.
Oversee client relations and campaign timelines to guarantee seamless execution.
Manage onboarding and training for new team members, ensuring they are equipped for success.
Draft and review client Statements of Work (SOWs) with oversight from leadership.
Coordinate staffing plans and forecast team hours with leadership.
Guide junior team members in creating casting lists and conducting influencer research.
Supervise contract approvals and ensure proper documentation.
Mentor and support the performance goals of team members.
Monitor influencer campaign budgets effectively.
Train junior staff in negotiation tactics and proper invoicing procedures.
Attend on-site influencer activations as needed.
### Strategy & Thought Leadership
Execute innovative influencer campaigns, ensuring they remain within budget and on schedule.
Provide strategic recommendations for account growth and development.
Suggest process improvements to boost team and campaign efficiency.
Stay updated on influencer best practices and FTC guidelines, delivering strategic insights.
Facilitate brainstorming sessions for creative campaign concepts involving influencers.
Partner with the strategy team to present insights on industry trends and technology.
Create data-driven reports and lead presentations for client accounts.
Collaborate with paid media teams to optimize whitelisting processes and identify new opportunities.
Maintain knowledge of current influencer rates and packages to aid in developing new offerings.
Work with media and creative teams on budget-optimized strategies.
Stay informed about the influencer agency landscape and competitive insights.
### New Business Development
Assist in developing pitch decks and proposals, partnering with business development teams to present strategies to clients.
Innovate for existing clients by suggesting campaign extensions and activations.
Participate in brainstorming sessions for new business strategies and client pitches.
Contribute to marketing efforts through webinars and blog posts.
Establish and maintain industry benchmarks and surveys for influencer marketing.
## Requirements
Over 8 years of experience managing influencer campaigns in an agency setting, with a degree in digital marketing, public relations, or a related field.
Proven expertise in overseeing large-scale influencer programs and lead teams effectively.
Strong project management skills focused on fostering growth and maximizing performance.
Excellent client service abilities, capable of managing multiple clients simultaneously.
Willingness to travel for office visits or client events as necessary.
Experience in reviewing and negotiating influencer agreements.
Meticulous attention to detail with an ability to identify errors before delivery.
Familiarity with influencer management software; experience with CIQ or Tagger is an asset.
Competent negotiation and sales skills.
## Additional Skills (Preferred)
Experience managing B2B campaigns.
Experience in building and managing content creator networks.
## Commitment to Diversity and Inclusion
This role is part of a workplace committed to diversity and inclusion, valuing all perspectives and experiences. There is a strong policy against discrimination based on various characteristics, and individuals from diverse backgrounds are encouraged to apply.
Employment Type: Full-Time
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