Marketing Manager
Landry's - Stateline, Nevada, us, 89449Work at Landry's
Overview
- Apply
Overview
It is the responsibility of the Marketing Manager to prepare and execute special events and promotions, including budgets, for Casino Marketing, Preparation and execution of an annual marketing calendar and invite project sheet. Manage marketing staff, and office functions. Develop a strong customer base and generate revenue for the casino. Oversees the daily operations of Special Events & Promotions and Advertising.
Responsibilities
ESSENTIAL DUTIES AND RESPONSIBILITIES
:Responsible for interviewing, hiring, training, scheduling, and managing the Marketing Team.Plan and execute all special events and promotionsAssist in the creation of proformas, proposals, and strategies for all marketing initiatives including, but not limited to, special events, promotions, and players club, as well as Casino Marketing, Database/Direct Marketing, and Entertainment initiativesCreate and update SOPs for all Special Events & Promotions.Coordinate reporting of program results with Planning & Analysis team and Internal AuditCoordinate the execution of events and promotions with involved departmentsMaintain effective use of resources, scheduling, staff levels, expense purchases, capital purchases, etc.Act as a liaison with a variety of vendorsAssist in annual budget preparation as well as monthly financial reportingEnsure all internal and external information relating to promotions, special events, and players club is accurateEffectively plan, organizes and prioritizes a heavy workload with competing prioritiesCommunicate with management in order to fulfill and address any issues and/or needs requested by guests or employeesResponds to guest issues and concerns via email, telephone, and webPerforms other duties and responsibilities as requested.SUPERVISORY RESPONSIBILITIES
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Marketing CoordinatorAdvertising CoordinatorQualifications
QUALIFICATIONS
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To perform this job successfully, an individual must be able to perform the duties and responsibilities satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
Ability to manage employees, training and coaching skills with evidence of developing exceptionally motivated teamsProven success in areas such as customer loyalty, budgeting, analysis, event planning and executionExcellent customer service and leadership skills requiredPossess the ability to speak publicly to large groups of peopleMust be available to work varied shifts and daysExcellent analytical, problem solving, administrative, multi-tasking, organization and prioritization skillsExcellent interpersonal and communication skills (verbal and written), fluent English and articulateAbility to work efficiently, independently and cohesively, consistently producing quality resultsComputer literate in Microsoft Office applications requiredEDUCATION and/or EXPERIENCE :
4 year BA/BS Degree required or three (3) years of promotion and event experience in the casino industry.Minimum age requirement is 21MATHEMATICAL SKILLS:
Must possess basic mathematical skills to include ability to add, subtract, multiply and divide specific to position responsibilities.
Language Skills:
Ability to read and understand all policies and procedures.
Must be able to communicate effectively with guests, employees, and members of management in English, specific to position duties and responsibilities.
Must be able to complete standard forms and reports.
PHYSICAL DEMANDS
: The physical demands described here are representative of those that must be met by an incumbent to successfully perform the duties and responsibilities of the position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, duties and responsibilities.
Constant standing, walking 10 - 20 ft., balancing, twisting, reaching and bending.Frequent eye/hand coordination, manual dexterity, fingering, handling, wrist motion and bending/stooping.Frequently speaking, hearing, listening, seeing to communicate with guests and fellow employees.Constant mental alertness, remembering/paying attention to/observing details, making decisions; directing others; following directions; concentrating amid distractions.Occasionally sitting, reaching, lifting up to 50 lbs., carrying, hearing, smelling and kneeling.Constant planning.Must have the manual dexterity to operate a computer and other office equipment.
WORK ENVIRONMENT
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The work environment characteristics described here are representative of those an employee encounters while performing the duties and responsibilities of this position.
Inside, humid, changing temperatureMarble floors; carpetModerate noiseWorking with others and sometimes alone.
Pay Range
USD $60,000.00 - USD $65,000.00 /Yr.