Marketing Manager
Kalkreuth Roofing & Sheet Metal, Inc. - Wheeling, West Virginia, United States, 26003Work at Kalkreuth Roofing & Sheet Metal, Inc.
Overview
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Overview
is one of the top 10 roofing contractors in the country and strives to maintain a progressive vision for the future. Kalkreuth specializes in complex commercial exterior envelope applications in various markets throughout the country. The company boasts an extensive project portfolio including clients in the automotive, chemical, government, education and healthcare industries. With a wealth of resources and an extensive construction industry network, Kalkreuth has the capabilities to complete any project according to specifications.Position Summary:This position will assist with the planning
,
execution
, and implementation
of
all
marketing activities
for both
Kalkreuth
Roofing and Sheet Metal and East Coast Metal Systems
. The Marketing
Manager will work with Senior Management
, Division
/Department
Managers, and/or professional marketing firms to deploy successful
marking
campaigns from beginning to end
.Responsibilities:Implement the company’s social media strategy, in conjunction with IT, by creating and delivering relevant and engaging social media content and reporting resultsDevelop strategies and tactics to create brand awareness about the business and drive qualified opportunitiesProduce valuable and engaging content for the website that attracts target customersBuild strategic relationships and partner with industry players, agencies, and vendorsPrepare and monitor the marketing budget on a quarterly and annual basisOversee and approve marketing material from website banners to hard copy brochuresMeasure and report on the performance of marketing campaigns, gain insight and assess against goalsAnalyze industry trends and adjust email advertising campaigns accordinglySupport company sales initiatives and branding through direct marketing campaignsRegularly report on Search Engine Optimization and Search Engine Marketing effortsPerform website updates and provide
new contentUpdate and/or create literature,
advertisements and sales presentationsAssist
with internal and external company communications, events, and public relationsPerform department administrative duties as
neededParticipates in administrative staff meetings and attends other meetings and seminars as directedAdheres to all company policies and
proceduresPerforms other duties as
required or as assignedQualifications:Bachelor’s degree or equivalent experienceThree to five years of marketing experienceExcellent customer service skills and attention to detailStrong organizational, prioritization, and time management skillsAbility to thrive in a fast-paced work environmentProficient in all Microsoft Office applicationsFamiliarity with social media management tools, Google analytics and Adobe SuiteMedical, Dental and Vision InsuranceDisability (Short and Long Term Disability)Life Insurance401(k)Paid Time OffAccessibility: If you need an accommodation as part of the employment process please contact Human Resources atPhone: 304-232-8540Email: humanresources@krsm.net
Equal Opportunity Employer, including disabled and veterans.
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