Lead Partner Marketing Manager - Cloud
Snyk Ltd. - Boston, Massachusetts, us, 02298![Snyk Ltd.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Snyk Ltd.
Overview
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Overview
In this role, you will build and develop global strategies and GTM guidance to drive high impact plans and outcomes that support growth objectives with our strategic cloud partners globally. You will engage and collaborate across a set of internal and external stakeholders to build successful working models and be a primary interface for our cloud partner marketing team. You will be responsible for building joint marketing plans and outcomes with and through cloud partners. You’ll need to have relevant partner marketing experience and expertise delivering customer-focused, insights and data-driven marketing programs to/through/with globally managed partners.
What You’ll Spend Your Time Doing:
Be a primary interface for key internal and external stakeholders to elevate engagement with our key partners and align strategies to create globally integrated plans.
Develop the global cloud partner marketing strategy that supports and aligns to the overall marketing and cloud partner sales strategy to drive demand for Snyk solutions with and through cloud partners.
Build marketing plans and outcomes unique to our cloud partners’ programs and ecosystem.
Create cross-functional alignment and role clarity to improve cloud marketing planning and refine KPIs, dashboards and reporting for cloud partners to focus on business outcomes.
Collaborate with global and regional teams (i.e., AMER, EMEA, corporate marketing and product marketing) to ensure cloud partners are integrated into relevant GTM motions and plans.
Build processes to align marketing investments including relationship management, joint demand generation, and joint thought leadership activities.
Develop demand management and marketing programs and oversee demand generation and pipeline activities.
Collaborate with regional partner teams to develop go-to-market plans that will align with strategic objectives and business outcomes.
Work with globally dispersed teams - will need to accommodate out-of-hours meetings.
What We’re Looking For:
Significant experience working in B2B software industry marketing with a focus on working with partners in all aspects of engagement.
Understanding of cloud partner landscape, cloud buying models and marketplace programs (preferred).
Ability to operate in a fast-paced and open environment and create the context and working environment for associates to deliver beyond expectations.
Experience working with cloud partners to achieve success.
Deep understanding of using market intelligence, insight, and data to formulate and develop strategies and plans.
Knowledge of and experience working with the partner ecosystem and best practices in partner marketing.
Accountable for organizational alignment, planning, and budget management.
Willingness to travel up to 25%.
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