Senior Marketing Manager
MasterBrand Cabinets LLC - Seattle, Washington, us, 98127Work at MasterBrand Cabinets LLC
Overview
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Overview
Build and optimize the marketing strategy for a new brand and a suite of digital servicesSelect vendors to provide excellent advice and deliver outstanding marketing materials and tacticsDeliver on our brand’s promise and appeal with breakthrough creative and sharp campaign execution across paid and organic media (social, ad platform, SEO, email, and other)Monitor competitive and category landscape to spot new opportunities and update our strategy accordinglyImplement processes to track, measure, and report on marketing metricsAnalyze data, market research, and customer feedback to identify areas for improvementPrepare reports and recommendations for leadership and other departmentsAssume responsibility for budgeting, tracking marketing expenses, and analyzing ROIQualifications
Requirements and skills
8+ years of marketing experience in web-based services for B2C, B2B, or bothDemonstrated success in leading creative campaign development and executionDemonstrated use of data to measure and improve campaign performance at all points of the funnelExperience setting up and optimizing industry standard marketing technology products, such as Hubspot, Pardot, Salesforce Marketing CloudExcellent organizational and cross-functional leadership skillsExcellent communication and interpersonal skillsExcellent problem-solving and conflict resolution skillsSolid understanding of reporting and budgeting proceduresIndustry experience: Online home, fashion, health, wellness, or similarBachelor’s degree in marketing, business, or equivalentBenefits
Competitive salary commensurate with experience.Generous benefits package, including health insurance, retirement plans, and paid time off.Opportunity to work with cutting-edge technology and build a new brand.Access to ongoing professional development to enhance skills and career growth.
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