Marketing Automation Build Specialist
Concentrix - Cheyenne, Wyoming, United States, 82007Work at Concentrix
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Overview
We’re Concentrix, a new breed of tech company — Human-centered, Tech-powered, Intelligence-fueled. We create game-changing solutions across the enterprise that help brands grow globally.The Catalyst Team is looking for a Marketing Automation Build Specialist to support the High Technology vertical team. This role focuses on delivering best-in-class marketing automation experiences and leading our delivery team to success for the client.Responsibilities:Build marketing automation programs within various platforms, including assembling emails using existing templates.Understand business needs/problems that automation will help to solve.Utilize requirements from client teams to build emails in a marketing automation platform content builder console.Partner with teams, client marketers, and IT development teams to develop processes and solutions.Participate in requirements discovery meetings to document user stories and develop solutions.Work closely with Marketing Automation Subject Matter Experts (SMEs) for fast delivery on shorter timelines.Build and test user journeys.Manage and execute test plans to ensure all links and HTML content are tested before deployment.Understand the end-to-end experience of emails and forms/landing pages from creation to reporting.Troubleshoot data or technical challenges surrounding marketing automation programs.Provide support in pulling program performance reports and setting up A/B testing.Experience with Jira, Workfront (preferred) or other Agile Management tools.Follow marketing automation program best practices.Qualifications / Requirements:2-5 years of experience in digital marketing and marketing automation projects.Extensive experience with email and marketing automation platforms, especially Marketo.Demonstrated experience with a range of MarTech including CRM/Marketing Automation, Analytics, Data Visualization, and Content Marketing/CMS.Experience with front-end design elements or Marketing Automation development.Additional Preferred Qualifications:Experience working with remote teams and clients.Experience with HTML or CSS email code review using tools such as Adobe Dreamweaver.Location: USA, KS, Work-at-HomeConcentrix is an Equal Opportunity/Affirmative Action Employer including Disabled/Vets.
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