Associate Director, Marketing Analytics
Karkidi - Orlando, Florida, us, 32885
Work at Karkidi
Overview
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Overview
Identify and manage strategic and tactical priorities supporting our marketing team while also working with colleagues across product, data science, and engineering to bring forward the best solutions to the problem at hand. Proactively interact with the internal product managers and stakeholders within the business teams to drive customer-centric changes through data-driven analyses and recommendations. Drive strategic insights on customer behaviors and existing/new propositions (loyalty programs, sales campaigns, discounted offers, etc.) across various marketing channels for Chewy customers. Proactively monitor existing metrics, develop, and propose new metrics, and work across the organization to make actionable intelligence available to business stakeholders. What You'll Need:
Bachelor’s degree in Math, Statistics, Economics or a related degree with analytics and quantitative emphasis; MBA or Masters in Analytics preferred. 8+ years in a quantitative role supporting business initiatives through data-driven decision frameworks. Experience in customer analytics, preferably with an online retailer. Expertise in data querying languages (SQL) and scripting language experience (Python preferred). Experience in developing visualization tools such as Tableau, Looker, MicroStrategy, Shiny, etc., nice to have. Demonstrated ability to dig into the “why” of various results and present data driven insights and recommendations, with a bias for action. Proven analytical and quantitative skills and an ability to use data and metrics to back up assumptions, develop business cases, and complete root cause analyses. Experience leading in a fast-paced environment and working with a diverse team.
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