Product Marketing Manager II (Charlotte, NC)
AvidXchange, Inc. - Charlotte, North Carolina, United States, 28245![AvidXchange, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at AvidXchange, Inc.
Overview
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Overview
5+ years of experience in product marketing and/or product managementExcellent communicator and storyteller that can explain complex concepts concisely and articulate points of view persuasivelyAnalytical thinker that backs up points of view with meaningful data and has a high level of experience and skill with data analysis and toolsA self-starter that can analyze, plan, lead, execute, and measure complex projects to deliver successful outcomes with minimal guidanceA team player with a strong ability and appetite for interacting with external and internal stakeholders and that takes pride in helping others succeedA go-getter with an entrepreneurial mindset – that means you are not afraid of taking risks, winning big or facing the unknownSomeone who understands that business is people centricResponsibilities
As a Product Marketing Manager for Banks and Financial Institutions at AvidXchange, you will play a critical role in driving the growth and success of our product portfolio within the Financial segmentYou will be responsible for developing and executing marketing strategies that effectively position our products in the market, generate demand, and accelerate winning new logosThis role requires a combination of strategic thinking, strong collaboration skills and relentless executionOwn the ICP (Ideal Customer Profile): Take a data driven approach to targeting our marketing and sales efforts to the right market segmentGo-to-Market: Lead the development of go-to-market plans for new product launches and updates, including messaging and demand generationMarket Research: Conduct market research to identify customer needs, market trends, and competitive insights to inform product and marketing strategiesContent Creation: Create compelling and informative content, including product collateral, presentations, webinars, and blog posts, to support marketing campaigns and sales effortsCross-functional Collaboration: Work closely with cross-functional teams including our Bank partners, product management, and sales to align on messaging, positioning, and goalsSales Enablement: Provide sales teams with the tools, training, and materials they need to effectively sell our products and achieve revenue targetsBenefits
18 days PTO*11 Holidays (8 company recognized & 3 floating holidays)16 hours per year of paid Volunteer Time Off (VTO)High Deductible Heath Plan Option that has $0 monthly premium for teammate-only coverage100% AvidXchange paid Life Insurance100% AvidXchange paid Long-Term DisabilityEmployee Assistance Program (EAP) - Provides counseling services, legal and financial consultations and health advocacy for Teammates and their eligible dependentsOnsite Health Clinic with Atrium Health** - available to Teammates and their eligible dependents401k Match up to 4%Parental Leave: 8 weeks 100% paid by AvidXchange***Discounts on Pet, Home, and Auto insuranceBrightDime Financial Wellness Tool, offered free to teammatesWeeCare Childcare Service: helps teammates find affordable daycare, childcare, and tutors 40% less expensive than traditional daycare centersPerks at Work: free discount program that provides teammates the opportunity to save on items from electronics, movie tickets, car buying, vacations, and moreOnsite gym fitness center, yoga studio, and basketball court****Tuition Reimbursement up to the federal maximum of $5,250*****Hybrid Workplace FlexibilityFree parking
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