Marketing Director, User Experience
STERIS IMS - Mentor, Ohio, United States, 44060![STERIS IMS](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.Position Summary
The Director of User Experience is responsible for ensuring the products/services deliver a meaningful, intuitive and engaging experience for the Customer. Focusing on the end user, the Director of User Experience works collaboratively with cross-functional teams such as product management, R&D and communications and serves as the advocate for the Customer. Through in-depth understanding of the clinical application and research, the Director informs the design process and ensures the end-product meets the needs of the target market. They need to have a deep understanding of the product, its features, and how users interact with it. This requires a thorough understanding of the business, its goals, and its target audience.Duties
Voice of Customer/Product Requirements (SPD & Endo Reprocessing)Leading product development ideation workshops in the exploratory phase.Collaborate and validate Market Requirements Documentation to include strong, practical and relevant user needs and inclusion.Oversee the collaboration with Product Management and R&D to provide insights into users' needs, behaviours, and preferences.Organize Customer visits for R&D team education prior to development commencing.Review design choices during all aspects of the development process.Support the development of Customer guided instructions for UI design.Working with Product Management and R&D to further refine/define voice of Customer feedback and drive inclusion into marketing requirements and product design.Review use cases for systems testing as part of the development phase.Serve as resources to review reliability test plan.Customer Persona/NeedsLead the development and implementation of a Customer Needs Design System Library that can be used to develop robust marketing requirements and product needs documents.Develop/keep updated Customer personas to influence NPD, Customer Communication, Marketing Collateral & In-service Development.Develop/keep updated templates/user flow-charts for each modality that encompasses the Customers workflow of the product from shipping, receiving, installation, use and maintenance.Develop standard Customer journey maps in reprocessing.Provides strategic future planning skills and visionary thinking all through the customer mindset.Drive operational and executional excellence while leading creative thinking at scale across diverse product releases, platforms, and devices.Support/Define usability studies for NPDIncludes onsite support for Human Factors testing.Assist with recruitment as needed.Communications and Content DevelopmentParticipate and lead speaking commercial engagements on behalf of STERIS.Represent STERIS Reprocessing on standard committees such as AAMI.Develop templates and training materials to support capital business cases for budgeting.Collaborate with R&D and Marketing to translate impact of standards on portfolio and future initiatives.Education Degree
Bachelor's DegreeRequired Experience
15 years’ experience in Healthcare Reprocessing and/or Project Management.Demonstrated experience in managing cross-functional projects or programs.Ability to lead through ambiguity and inspire teams to follow in the face of change and innovation.Familiarity with Lean-Agile principles and continuous improvement.Champion of UX and human-centered thinking.Experience with qualitative generative research, evaluative methodologies, and usability from concept formation through launch.Experience conducting/moderating and planning one-on-ones, panels, and remote testing environments.Ability to present insights in a compelling narrative and establish rapport with stakeholders as a Customer champion.Stay current with industry trends, emerging technologies, and best practices for UX design.Preferred Experience
Experienced with participation in professional associations -preferred.Successfully manage multiple projects and teams.Ability to develop, inspire and align teams located in hybrid and global locations including cross-functional teams.Skills
Experience conducting insight work for healthcare environments.
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