Sr Digital Marketing Specialist- Google PPC Ads
the Ladders - Salt Lake City, UT![the Ladders](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at the Ladders
Overview
- Apply
Overview
Are you an expert in Google Search Ads who is passionate about making a significant impact through innovative ad strategies? At NUVIA Dental Implant Center, we're looking for a talented Digital Marketing Specialist to join our team and help us transform lives by optimizing our Google Search ads.
Responsibilities:
- Develop, manage, and optimize Google search campaigns to maximize return on ad spend (ROAS) and minimize cost per qualified lead.
- Conduct thorough data analysis to continuously improve ad targeting and conversion rates, ensuring campaigns meet performance goals.
- Collaborate with the marketing team to determine budget allocation, ensuring campaigns are executed within budget and achieve desired financial outcomes.
- Monitor and report on campaign performance, providing actionable insights to enhance strategy and achieve company objectives.
- Stay up to date with industry trends and innovations in digital advertising to implement cutting-edge strategies.
Ideal Candidate Profile:
- Skills: 5+ years of expertise in Google Ads, including campaign creation, optimization, and management. Strong analytical skills to interpret data and improve ad performance.
- Tendencies: Data-driven, detail-oriented, and always looking for ways to enhance campaign effectiveness. A creative problem solver who enjoys experimenting with new ad strategies.
- Desires: Passionate about maximizing ad performance and staying ahead of digital advertising trends. Desires to make a significant impact through innovative ad strategies.
- Qualities: Innovative, resourceful, adaptable, and able to work independently and collaboratively. Strong communication skills and a willingness to share insights with the team.
Success Metrics:
- Success will be measured by your ability to consistently achieve and maintain target ROAS and cost per qualified lead.
- Develop strategies that effectively balance budget constraints with performance goals, ensuring optimal campaign outcomes.
- Demonstrate a clear understanding of campaign effectiveness through regular reporting and actionable insights.
Benefits:
- Competitive pay with career growth opportunities in a fast-growing company.
- Health, dental, vision, life, and 401k benefits packages for you and your family.
- 12 paid holidays and 12 paid personal days off every year.
- Flexibility to work from home/remote.
- Attractive performance-based incentives
- Freedom to develop creative marketing strategies and test new ideas.
Join NUVIA Dental Implant Center and help us build a world-class brand while enjoying a fulfilling and exciting career!