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Go to next pageVaco Recruiter Services - Boston, Massachusetts, us, 02298
Work at Vaco Recruiter Services
Email Marketing Manager
Vaco is looking for a motivated Email Marketing Manager to join the team at a prominent global investment management firm. The position will be responsible for building email campaigns and marketing strategies from the ground up. The position will have a significant impact on driving brand awareness and customer acquisition. We encourage anyone to apply, even if they don’t seem to check off every requirement. A robust benefits package is included and pays a competitive base salary and discretionary annual bonus. Hybrid work schedule with a variable two to three days in the office.
Responsibilities:
Develop and lead email marketing strategies.
Build impactful customer campaigns, craft lifecycle marketing flows for prospective B2B customers.
Regularly report on campaign success metrics.
Ensure compliance with email marketing laws and regulations.
Design layout of marketing and sales emails.
Ensure emails are optimized and user mobile-friendly.
Education and Requirements:
Bachelor's Degree is required.
4+ years in digital marketing in a business-to-business environment.
Ability to draw insights and optimize messaging across audiences.
Experience with marketing automation tools.
Ability to lead and collaborate with cross-functional internal teams, prioritize high-impact activities.
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Email Marketing Manager