Media Relations Strategist Job at The Keller Group in Arizona
The Keller Group - Arizona, TX, United States
Work at The Keller Group
Overview
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Overview
This range is provided by The Keller Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$70,000.00/yr - $80,000.00/yr
Associate Recruiter | Marketing + Creative, HR + Admin at The Keller Group
A Media Relations Strategist position located in the Greater Phoenix, Arizona area is now available through The Keller Group. This position primarily offers a remote/work-from-home schedule; however, candidates must be local to the Phoenix area to attend client and team meetings, as well as events, as needed.
Our client is a highly respected organization known for its award-winning integrated marketing, public relations, and media relations campaigns. With a strong focus on media outreach, this organization has cultivated relationships with local, regional, and national media outlets. The team is dedicated to securing high-impact media coverage through strategic pitching, compelling storytelling, and proactive engagement with journalists. This role will contribute to the writing and distribution of news releases, oversee media distribution efforts, and ensure consistent messaging across all communication channels.
Media Relations Strategist Responsibilities:
- Develop and maintain strong relationships with journalists, editors, and media professionals, with a specific focus on the Phoenix market.
- Secure media placements across local, regional, and national outlets. A strong track record in this area is essential.
- Draft, distribute, and oversee the strategic distribution of press releases.
- Execute targeted media outreach and develop strategic media pitches aligned with client goals.
- Facilitate media interview requests and prepare company spokespeople for media engagements.
- Monitor public perception and assist in addressing potential reputational risks.
- Track media coverage, analyze sentiment, and compile media coverage reports.
- Collaborate closely with PR leadership and account managers to develop comprehensive media strategies.
- Participate in PR campaigns that span both B2B and B2C sectors, particularly within industries such as real estate, healthcare, construction/trades, personal finance, professional services, manufacturing, and technology.
- Contribute to social media efforts to amplify media placements and key messaging.
Media Relations Strategist Qualifications:
- Bachelor's Degree in Public Relations, Communications, Journalism, Marketing, or a related field.
- 5+ years of professional experience in media relations, public relations, or communications/journalism.
- 2+ years of experience specifically in media relations within a PR agency setting.
- Strong background in developing media lists, pitching stories, and securing media placements.
- Experience in journalistic writing skills in press releases, media alerts, and PR content aligned with AP Style.
- Proficiency in using media monitoring tools such as Cision, PR Newswire, etc. for media research and outreach.
- Proven ability to develop and maintain established relationships with journalists and media outlets, particularly within the Phoenix market.
- Exposure to working in PR-heavy industries, including marketing, digital communications, and corporate PR.
- Ability to work in a fast-paced environment and manage multiple media-related initiatives simultaneously.
If you are interested in the Media Relations Strategist position in the Greater Phoenix, Arizona Area, please apply ASAP! Resumes and writing samples must be available for immediate consideration. Thank you.
Seniority level
Associate
Employment type
Full-time
Job function
Public Relations and Writing/Editing
Industries
Public Relations and Communications Services, Marketing Services, and Advertising Services
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