Associate Director, Marketing Strategy
UCSF Campus and Health - San Francisco, California, United States, 94199Work at UCSF Campus and Health
Overview
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Overview
https://ucnet.universityofcalifornia.edu/compensation-and-benefits/index.htmlRequired Qualifications
Bachelor's degree in business administration, marketing, health administration or related field or four years of equivalent experience.Twelve (12) years of experience in marketing or communications positions, including experience with digital marketing strategies.Five (5) years of experience in developing, tracking and reporting on key performance indicators.Strong skills in strategic planning, effectively organizing resources, setting and establishing priorities, and supporting team development.Experience working in the Healthcare industry.Strong interpersonal communication, political acumen, and advanced skills to represent the department and health system with other institutional and/or external constituencies.Skilled presenter with the ability to develop and present succinct, impactful, creative presentations that convey service line and marketing mastery.Excellent market research, analytical, problem recognition, avoidance, and resolution skills.Strong skills to produce results and achieve predetermined goals within budget and time constraints.Strong knowledge of current and emerging industry requirements and best practices in areas of marketing.Strong skills in strategic planning to effectively organize resources, establish priorities, and achieve desired results.Strong skill in managing staff including selection, training, evaluating and mentoring staff at all organizational levels; skill in taking corrective action with staff as required.Strong interpersonal communication and political acumen to effectively work with internal customers and external constituencies.Strong market research, analytical, and problem recognition/avoidance/resolution skills.Strong skills to produce results and achieve predetermined goals within budget and time constraints.Strong knowledge of applicable University policies and state and federal laws regarding copyright and other licensing issues.Preferred Qualifications
Concentration/specialization in marketing analytics, digital marketing, and CRM.Five years of management experience, including selection, training, evaluating, and mentoring staff.Agency experience.Master's degree in business administration, marketing, health administration or related field.About UCSFAt UCSF Health, our mission of innovative patient care, advanced technology, and pioneering research is redefining what's possible for the patients we serve - a promise we share with the professionals who make up our team.
Consistently ranked among the top 10 hospitals nationwide by U.S. News & World Report - UCSF Health is committed to providing the most rewarding work experience while delivering the best care available anywhere. In an environment that allows for continuous learning and opportunities for professional growth, UCSF Health offers the ideal atmosphere in which to best use your skills and talents. Pride ValuesUCSF is a diverse community made of people with many skills and talents. We seek candidates whose work experience or community service has prepared them to contribute to our commitment to professionalism, respect, integrity, diversity, and excellence - also known as our PRIDE values.
In addition to our PRIDE values, UCSF is committed to equity - both in how we deliver care and our workforce. We are committed to building a broadly diverse community, nurturing a culture that is welcoming and supportive, and engaging diverse ideas for the provision of culturally competent education, discovery, and patient care. Additional information about UCSF is available at
diversity.ucsf.edu
Join us to find a rewarding career contributing to improving healthcare worldwide.#J-18808-Ljbffr