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Erickson Living - Baltimore, Maryland, United States, 21276 3 days ago
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Woodside is in the midst of several exciting projects, including the marketing and development of a new service line, the active adult living facility "The Promenade" in Ashwaubenon. We are also looking to rebrand and refresh our current campus marketing plan and are in need of a dynamic, team oriented individual to join our team. The Director of Marketing is responsible for creating and attaining campus wide marketing goals and projects including social media campaigns, external marketing campaigns, print and digital pieces, newsletters, and market analysis. The successful candidate will assist the Senior Leadership Team and Director of Development with various initiatives to further the mission of Woodside in our community and will work with the IDT team to determine objects for community engagement and visibility. This individual is also responsible for ongoing website design and content and should understand and monitor SEO and web traffic metrics.Skills & Requirements
Bachelor's degree in a related field and at least five years of marketing experience preferably in the long-term health care field or non-profit arena strongly preferred. Strong written/verbal communication skills, project management and relationship building skills required. Excellent knowledge of social media platforms including required. Familiarity with web design tools and project management also required.