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Honda Center

Social Media Specialist

Honda Center, Anaheim, California, United States, 92808


A great experience starts with you!

Honda Center welcomes fans, performers, and athletes from around the globe. Our team members are an integral part of the event experience through their interactions with guests. Whether you’re looking to create a great guest experience at a concert, support business growth and development, work behind-the-scenes during an Anaheim Ducks game, or anything in-between, this is your opportunity to start the next chapter of your career story and help create a one-of-a-kind fan experience at Honda Center.

In order to make an application, simply read through the following job description and make sure to attach relevant documents.Once you've had a chance to explore our current open positions, apply to the ones you feel best suit you, as an applicant, you can always see your application status in your profile.Job Title: Social Media Specialist

Pay Details:The annual base salary range for this position in California is $69,000 to $77,250 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to the candidate’s geographic location, job-related knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.

The Social Media Specialist spearheads the creation and management of engaging content across various social media platforms. This role involves ensuring cohesive and effective social campaigns, delivering compelling and consistent messaging across all social channels for cross functional needs. This role focuses on enhancing fan interaction, devising, and executing social media campaigns, and refining strategies to elevate brand presence online.ResponsibilitiesManaging/Creating Social Strategy:Develop comprehensive social media strategies tailored to the organization's goals and target audience

Identify and capitalize on emerging trends, platform updates, and best practices to optimize engagement and reach

Collaborate with internal teams to align social media efforts with broader marketing and business objectives

Content Creation:Generate creative and engaging content for various social media platforms, including written posts, images, videos, and interactive elements

Ensure content adheres to brand guidelines and resonates with the target demographic, capturing the essence of live entertainment and pop culture

Curate user-generated content and leverage storytelling techniques to foster meaningful connections with followers

Digital Presence:Maintain an active and responsive digital presence, engaging with followers in real-time to address inquiries, feedback, and comments

Serve as the public-facing representative of the organization online, embodying its values and fostering a sense of community among followers

Social Monitoring:Monitor social media channels proactively to track performance metrics such as engagement, reach, and sentiment

Respond to customer inquiries and comments promptly, escalating issues as necessary to maintain positive brand perception

Utilize social listening tools to gather insights, identify trends, and anticipate potential crises or opportunities

Campaign Management:Plan, execute, and optimize paid social media advertising campaigns across multiple platforms, including budget allocation and audience targeting

Coordinate with internal and external partners to promote events effectively, leveraging social media to drive ticket sales and attendance

Analyze campaign performance data to refine strategies, maximize ROI, and achieve key performance indicators (KPIs)

Research:Stay informed about industry trends, competitor activities, and platform updates, conducting ongoing research to inform social media strategies

Identify opportunities for innovation and experimentation, testing new content formats, features, and tactics to enhance engagement and growth

Analytics:Track and analyze key performance indicators (KPIs) to evaluate the effectiveness of social media efforts, generating actionable insights and recommendations

Prepare detailed reports and presentations to communicate findings, successes, and areas for improvement to stakeholders across the organization

Branding:Ensure seamless alignment of brand tone and voice while addressing guest inquiries, comments, and concerns on social media and email platforms to enhance overall guest satisfaction and prevent escalation

Ensure consistent brand messaging and visual identity across all social media channels, maintaining brand integrity and recognition

Collaborate with the design team to develop visually compelling assets and graphics that align with brand guidelines and campaign objectives

Cross-Functional Collaboration:Work closely with the communications department, event promoters, internal departments, and external partners to coordinate social media activities and amplify marketing initiatives in addition to aligning on all external communications

Participate in cross-functional meetings and brainstorming sessions to align social media strategies with broader organizational goals and initiatives

SkillsBachelor’s degree or equivalent experience, preferably in communications, journalism, or marketing

3-5 years of experience in digital marketing or content creation roles

Proficiency in major social media platforms and their respective features

Exceptional written and verbal communication skills, with superior editing abilities

Fluency in Spanish (written and verbal) is a plus

Experience in photo and video editing, with proficiency in tools like Adobe Creative Suite, Canva, or Final Cut Pro

Flexibility to work nights, weekends, and holidays as required

Passion for the live entertainment industry, sports, music, and pop culture

Able to provide specific examples of previous work and accomplishments

Knowledge, Skills, and ExperienceEducation -

Bachelor's DegreeExperience Required –

3+ YearsThis position is on-site.Company: Anaheim Arena Management, LLC Our Commitment:

We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

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