Wright-Patt Credit Union Inc.
Mortgage Marketing Associate
Wright-Patt Credit Union Inc., Fairborn, Ohio, United States, 45324
The Mortgage Marketing Associate executes and/or assists in the implementation of marketing strategies and objectives supporting projects and programs for specific products and services. The Mortgage Marketing Associate also aids in the execution of traditional and digital marketing tactics designed to reach multiple audiences using various communications channels.Responsibilities:
Creates high-impact, brand-centric and differentiated written content for marketing and communication-related materials, such as advertisements, flyers, presentations, announcements, newsletters, surveys, press releases, testimonials, etc. (30%)Creates and executes social media plan, including creation of an editorial calendar; content posting, monitoring and responding; growing myCUmortgage’s social presence; and serving as point of contact for social media management platform. (25%)Provides and assists with creative layout and design of marketing deliverables through the Adobe Creative Suite, including basic graphics, marketing collateral, emails, internal communication pieces, etc. Basic photography skills a plus but not required. (20%)Assists with the CUSO’s web content management per branding parameters to maximize visitors, new PCU sales opportunities, material usage and downloads; learns and assists with other marketing systems, including email marketing platform, CRM system, Microsoft Suite of products, etc. (15%)Other duties as assigned, such as assisting other team members with coordination of campaigns and events, trade show preparation and public relations. Ensures proper policies, procedures, risk mitigation activities and operating controls are followed for regulatory compliance. (10%)
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Creates high-impact, brand-centric and differentiated written content for marketing and communication-related materials, such as advertisements, flyers, presentations, announcements, newsletters, surveys, press releases, testimonials, etc. (30%)Creates and executes social media plan, including creation of an editorial calendar; content posting, monitoring and responding; growing myCUmortgage’s social presence; and serving as point of contact for social media management platform. (25%)Provides and assists with creative layout and design of marketing deliverables through the Adobe Creative Suite, including basic graphics, marketing collateral, emails, internal communication pieces, etc. Basic photography skills a plus but not required. (20%)Assists with the CUSO’s web content management per branding parameters to maximize visitors, new PCU sales opportunities, material usage and downloads; learns and assists with other marketing systems, including email marketing platform, CRM system, Microsoft Suite of products, etc. (15%)Other duties as assigned, such as assisting other team members with coordination of campaigns and events, trade show preparation and public relations. Ensures proper policies, procedures, risk mitigation activities and operating controls are followed for regulatory compliance. (10%)
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