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F5 Networks

Marketing Program Specialist

F5 Networks, Seattle, Washington, us, 98127


At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

Position Summary

Are you excited about forming intentional connections, cultivating a passionate social media community, and creating bold digital contentletting the data drive you to whats next? Do you live and breathe all things social, staying up-to-date on the latest developments in online platforms and communities?

F5s social media team is looking for a strategist to join our ranks at a pivotal moment for our organization. As we gear up for the next fiscal year, were on the lookout for an experienced social media professional with proven skills in reporting and analytics, content management and customer engagement, industry thought leadership, and employee advocacy.

At F5, we bring a human-first approach to everything we dofrom helping our customers succeed to partnering cross-functionally across teamsand that approach drives how we engage with our audiences on social media. This role sits within F5 Marketings Growth & Demand team and collaborates across the global F5 ecosystem.

Primary Responsibilities

Editorial Calendar Management & Employee Advocacy (50%)

Oversee content management to support the editorial calendar for F5 Global social media channels (LinkedIn, X, Facebook, Instagram, YouTube)leading with creativity, customer empathy, and strategic thinkingPublish social media content across platforms with attention to detailPartner with global and executive social teams to develop and implement social media programs and employee advocacy activationsCollaborate with cross-functional teams, including PR, product marketing, integrated marketing, OCTO, and customer support, to ensure a cohesive experience for usersOversee social video production, partnering with the F5 video team to deliver content on YouTube, and InstagramActively investigate and suggest new ways to improve engagement and build community on social media platforms, including emerging social media platforms

Manage day-to-day operations of employee advocacy program, while identifying opportunities to grow adoption and engagement including trainings, workshops, and contests

Content Creation (25%)

Design and produce compelling visual content for various social media platforms including LinkedIn, X, Facebook, and InstagramSupport graphic design projects across static illustrations and animation, applying social-first creative ideas to designsOversee and manage the F5 Brand Standards and Brand Guidelines to ensure consistency and coherence across social media visual representations

Excellent grammar, spelling and proofreading skills

Community Management, Social Listening, and Customer Engagement (25%)

Oversee our community management and social listening efforts, monitoring and responding to customer inbound comments, community questions, and larger crises

Proactively engage with relevant content to build brand affinity

Identify and engage on social media with prominent industry voices

Standardize social in