Public Relations Manager
Wealth Matters Consulting, West Palm Beach, FL, United States
At Wealth Matters Consulting, we are more than just a consultancy; we're pioneers in redefining the standards of excellence within the wealth management industry. Specializing in strategic marketing, design, and public relations, we craft bespoke solutions tailored to elevate our clients above the competition, both nationally and internationally. Our commitment to innovation and creativity drives us to continuously push boundaries, ensuring our clients not only stand out in the crowd but lead the pack.
We are seeking a talented and experienced Public Relations Manager to join our dynamic team. In this role, you will help lead daily client relations, plan and execute day-to-day project deliverables, support and mentor junior staff and conceptualize strategies, pitches and media placements.
** This role is available only to candidates based in or near West Palm Beach, FL on a hybrid basis, in-office 3 days per week.
Responsibilities:
Strategic Counsel and Client Relations
Develop and implement comprehensive media strategies to increase brand visibility and secure positive media coverage for wealth management firms
Cultivate relationships with key financial and top-tier media outlets, journalists and influencers to promote our clients' services and achievements.
Be an active participant on client calls by contributing to brainstorming, flagging concerns and problem-solving with executive members of our client teams
Manage the PR Specialists and work alongside external contractors as needed for project execution
Ensure overall maintenance of account infrastructures, including editorial calendars, media target lists, etc.
Content Preparation and Communication
Craft persuasive press releases, media kits, and engaging PR content, ensuring alignment with client objectives and brand messaging.
Collaborate with scheduling to coordinate timely dissemination of press materials and PR efforts, maintaining organized communication channels.
Facilitate effective communication within the team by providing links and/or PDFs of published content for reference and analysis, ensuring streamlined collaboration.
Relationship Management:
Build and maintain strong relationships with key stakeholders, including clients, journalists, editors and industry influencers.
Proactively identify and pursue opportunities for collaboration, guest articles, podcasting and thought leadership placements.
Attend industry events, conferences and networking opportunities to expand professional network and stay updated on industry trends.
Measurement and Reporting:
Track and analyze media coverage, industry trends, and competitors' PR activities to identify opportunities for improvement and adjustment in PR strategies.
Prepare regular reports and presentations to update internal stakeholders and clients on PR efforts, key metrics and ROI.
Requirements:
Bachelor's degree in Public Relations, Communications, Journalism or a related field.
6-8 years experience working in public relations, media relations or communications, with demonstrated success in financial media
Exceptional writing and editing skills with the ability to craft persuasive pitches, press releases and other media materials
Strong knowledge of media landscape, industry trends and current events in the financial sector
Excellent interpersonal and networking skills, with the ability to establish and maintain relationships with key stakeholders
Ability to work under pressure, meet tight deadlines and manage multiple projects simultaneously
A demonstrated track record handling multiple client accounts simultaneously, working quickly and meeting deadlines in a fast-paced environment
Proficiency in PR and media monitoring tools, social media platforms, and Microsoft Office Suite
Experience in both agency and corporate settings
PAY & BENEFITS
Wealth Matters Consulting, LLC offers comprehensive benefit packages that provide economic benefits to full-time employees. Wealth Matters Consulting, LLC encourages a lifestyle that allows employees to thrive in the workplace and in their daily lives through healthy living and flexible work options.
Salary Range (commensurate with experience and skills): $65,000 - $85,000
Benefits and Perks:
Hybrid Schedule (3 days in-office)
Paid Time Off as Needed and Approved
Paid Week Between Christmas and New Years
Paid Company Holidays
Monthly Parking Reimbursement
401(k) with Up To 4% Company Match
12 Weeks of 50% Pay Maternity, Paternity, and Adoption Leave
$500 Monthly ICHRA Reimbursement
Pre-tax Dependent Care FSA
Company Computer Provided at Time of Hire
Professional Development