Robert Half is hiring: Sales and Marketing Coordinator in Norfolk

We are offering a long term contract employment opportunity for a Sales and Marketing Coordinator in Norfolk, Virginia. The successful candidate will be actively involved in the produce industry, tasked with the coordination and execution of effective marketing and sales strategies. This role will be based on-site, and will require the successful candidate to take on a leadership role, guiding the marketing and sales staff towards achieving company goals.

Responsibilities:
• Develop and implement annual marketing plans to drive growth and meet targets.
• Oversee the creation and distribution of Point of Sale (POS) material and coordinate display contests.
• Identify and capitalize on industry trends and retail opportunities to boost product sales and profitability.
• Establish and maintain strong relationships with customers, clients, grower partners, and suppliers.
• Oversee all pricing activities, product catalogs, and contractual obligations related to sales and pricing.
• Analyze data and trends to develop effective sales strategies and inform leadership teams.
• Collaborate with various department managers to achieve company-wide objectives.
• Oversee the management of website, digital assets, social media accounts, and web asset dashboard.
• Actively participate in educational opportunities, conferences, and workshops to stay updated with industry trends.
• Monitor all company initiatives to identify and capitalize on potential additional business opportunities.• Minimum of 2 years of experience in a Sales or Marketing Coordinator role or similar position
• Proficiency in Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign
• Experience in using CRM software to manage and analyze customer interactions and data
• Familiarity with Facebook Insights for tracking content performance and generating actionable insights
• Demonstrated ability to develop and manage advertisements across various media platforms
• Proven experience in blogging and content creation to enhance brand visibility
• Expertise in creating and executing strategies for brand awareness
• Experience in managing budget processes in a marketing context
• Demonstrated experience in campaign planning, execution, and performance analysis