Robert Half
Job Description
Job Description
We are offering a short term contract employment opportunity for a Social Media Specialist in Anaheim, California. This role is in the food industry and will primarily involve creating engaging content for various platforms, monitoring social media engagement, and supporting the marketing and sales team.
Responsibilities
• Create engaging content for social media platforms including Instagram, LinkedIn, and TikTok.
• Collaborate with the marketing team on social media content development.
• Monitor audience engagement and respond to comments on social media platforms.
• Develop content strategies for direct-to-consumer for an emerging new brand.
• Regularly update website content and ensure alignment with Shopify capabilities.
• Generate and distribute monthly newsletters for B2B audiences.
• Develop and maintain content calendars on a weekly and monthly basis for company brands.
• Create and edit photos and videos for social media and newsletters using design software like Adobe Creative Cloud and Canva.
• Conduct research to gather information for newsletters.
• Create engaging blog content involving spice and seasoning recipes, cooking, and application ideas.
• Develop marketing materials such as sell sheets, brochures, and videos.• Proficiency in Adobe Creative Cloud is required for creating compelling visual content
• Experience with Canva is necessary for designing social media posts
• Familiarity with Editorial Calendars to plan and schedule posts effectively
• Ability to use Facebook Insights to analyze post-performance and engagement
• Proficiency in using Google+ to maximize audience reach
• Experience in creating and managing Advertisements on various social media platforms
• Strong skills in Analytics to measure and report on campaign performance
• Knowledge of Best Practices in social media to enhance the brand's online presence
• Experience in Blogging to drive website traffic and improve SEO
• Ability to increase Brand Awareness through innovative social media strategies
Responsibilities
• Create engaging content for social media platforms including Instagram, LinkedIn, and TikTok.
• Collaborate with the marketing team on social media content development.
• Monitor audience engagement and respond to comments on social media platforms.
• Develop content strategies for direct-to-consumer for an emerging new brand.
• Regularly update website content and ensure alignment with Shopify capabilities.
• Generate and distribute monthly newsletters for B2B audiences.
• Develop and maintain content calendars on a weekly and monthly basis for company brands.
• Create and edit photos and videos for social media and newsletters using design software like Adobe Creative Cloud and Canva.
• Conduct research to gather information for newsletters.
• Create engaging blog content involving spice and seasoning recipes, cooking, and application ideas.
• Develop marketing materials such as sell sheets, brochures, and videos.• Proficiency in Adobe Creative Cloud is required for creating compelling visual content
• Experience with Canva is necessary for designing social media posts
• Familiarity with Editorial Calendars to plan and schedule posts effectively
• Ability to use Facebook Insights to analyze post-performance and engagement
• Proficiency in using Google+ to maximize audience reach
• Experience in creating and managing Advertisements on various social media platforms
• Strong skills in Analytics to measure and report on campaign performance
• Knowledge of Best Practices in social media to enhance the brand's online presence
• Experience in Blogging to drive website traffic and improve SEO
• Ability to increase Brand Awareness through innovative social media strategies