Marketing Manager
Accent Consulting - Lafayette, Indiana, us, 47903![Accent Consulting](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Accent Consulting
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Overview
We are seeking an experienced Marketing Manager to lead and oversee the marketing team. The ideal candidate will bring a proven track record of managing marketing efforts, driving departmental vision, and collaborating seamlessly with cross-functional teams. We are looking for a thought leader who can leverage their previous experience to propel our marketing strategies and contribute to the overall success of Accent Consulting.
Key Responsibilities
Departmental Leadership: Providing strategic vision and leadership for the Marketing Department and cultivating a collaborative culture where team members are empowered to contribute their unique skills and expertise.Collaboration with Sales: Work closely with the sales department to align marketing efforts with sales objectives and contribute to the development of strategies that enhance the overall customer and prospect experience.Brand Enhancement and Communication: Drive initiatives to enhance company branding and communication and ensure consistent messaging and representation across all marketing channels.Strategic Campaigns: Lead the development and execution of strategic marketing campaigns as well as foster a culture of innovation and creativity within the Marketing Team.Proactive Team Culture: Embrace and encourage a proactive team culture where individuals are willing to go above and beyond to ensure the success of the team. Foster a collaborative spirit, encouraging team members to contribute beyond their defined roles.Process Improvement and Large Projects: Identify opportunities for process improvement within the marketing department and lead large-scale marketing projects, ensuring successful execution and measurable results.Bachelor's degree in Marketing, Business Administration, or related field.Minimum of 7 years experience in marketing, with at least 3 years in a leadership or managerial role.Strong understanding of B2B marketing.Strong knowledge of effective marketing strategies, materials, and channels.Proficient in current SEO techniques and practices.Outstanding oral and written communication skills.Strong organizational skills and the ability to manage multiple projects at the same time.Demonstrated ability to lead and manage a team.Strong understanding and experience in creating integrated campaigns spanning online and offline channels.Demonstrated problem-solving and decision-making skills.Proven ability to develop brand and marketing strategies and communicate recommendations to executives.Willingness to stay updated with latest marketing trends and strategies.Budget management skills.
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