Marketing Specialist
Endura-Veyor, Inc. - Alpena, Michigan, United States, 49707![Endura-Veyor, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Endura-Veyor, Inc.
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Overview
Marketing Specialist
Alpena ,
Michigan
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The Marketing Specialist will be responsible for producing effective marketing materials, assisting with the planning and execution of marketing campaigns, content creation, and developing lead generation programs with a commitment to quick delivery. This highly motivated candidate will be eager to attract new audiences, nurture existing clients, and will measure the effectiveness of strategic campaigns to leverage or refine objectives to meet goals and expectations. The Marketing Specialist will support the long-term growth goals of each business by providing technical and sales roles with content such as literature, emails, website content, case studies, and will also distribute high-value content via multiple channels such as social media, publications, associations, tradeshows, etc.Who you are:A graduate with a bachelor's degree in marketing, Business Administration, or related field.Intuitively creative with a keen attention to detail, able to diversify designs for multiple industrial brands.Positive, extremely disciplined and focused with excellent analytical, communication, team collaboration, and presentation skills with a technical aptitude.Highly self-motivated and agile with the ability to multi-task and thrive in a very dynamic environment.Experience with industrial equipment preferred but not required.What you're proficient in:Programs, Software, Tools:Microsoft Apps (Word, Excel, PPT, Outlook, Teams)Adobe Creative Cloud Apps (Photoshop, Illustrator, and InDesign, Acrobat, Premier Pro, Dreamweaver, Media Encoder, Firefly).WordPressGoogle AnalyticsLinkedInAI Platforms (Copilot, Chat GPT, Firefly, prompt-writing)Professional design, editing, and copywriting skills: graphic, vector, photo, video, catalogues, prints, web, etc.Analytical abilities and experience with Google Analytics (GA4).SEO best practices and B2B digital marketing trends preferred.Leading and managing successful marketing/lead gen campaigns.Market research, product planning, development, and commercialization preferred.What we offer:Competitive Salary that is aligned with your competency401k with a company match.Discretionary bonusesFlexible paid time off.100% employer paid health insurance and HSA for employees.For the right applicant there is a possibility of remote work in the future.If you are a marketing professional that wants to make a difference apply with us and let's talk.
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