Get new jobs for this search by email
B2B Marketing Specialist
EDI Staffing - Gaithersburg, MD, United States 1 days ago
B2B Marketing Specialist (Contractor) The B2B Marketing Specialist role will work closely as a part of the Growth Marketing Team to scale the growth ...
More...
Digital Media Strategist
ProCore CPA - Carpinteria, California, us, 93014 10 days ago
Company DescriptionProcore is a leading provider of construction management software. Our platform connects every project stakeholder to solutions we'...
More...
Marketing Communications Specialist
Talent Software Services - Arden Hills, Minnesota, United States, 25 days ago
Marketing Communications Specialist IIIJob Summary: Talent Software Services is in search of a Marketing Communications Specialist for a contract posi...
More...
Marketing Coordinator
Apex Systems - Florham Park, New Jersey, us, 07932 1 days ago
"Job#: 2040153 Job Description: Apex Systems combines with parent company On Assignment to make it the 2nd largest IT staffing agency in the country.A...
More...
Sales and Marketing Manager
Manpower Group Inc. - Allegan, Michigan, United States, 49010 3 days ago
Job Title – Pay RateOur client is is looking for hardworking, motivated talent to join their team to help drive sales and marketing efforts in West Mi...
More...
Digital Marketing Specialist
Ready Training - Elizabethtown, Pennsylvania, United States, 17022 1 days ago
Who we areReady Training Online (RTO) provides a full-service online training solution created specifically for the service and retail industries. The...
More...
Sr Manager, Content Architecture and Strategy
Thermo Fisher Scientific Inc. - Waltham, Massachusetts, us, 02453 3 hours ago
Work ScheduleFind out more about this role by reading the information below, then apply to be considered.Standard (Mon-Fri)Environmental ConditionsOff...
More...
SEM Lead
Compare Power LLC - Dallas, Texas, United States, 75215 1 months ago
ComparePower is seeking a talented marketing leader to join our dynamic and growing team. The SEM Lead will be responsible for execution of the paid s...
More...
Web Content Communications Specialist
Talent Software Services - Maple Grove, Minnesota, United States, 26 days ago
Web Content Communications SpecialistJob Summary: Talent Software Services is in search of a Web Content Communications Specialist for a contract posi...
More...
Go to next pageEDI Staffing - Gaithersburg, MD, United States
B2B Marketing Specialist (Contractor) The B2B Marketing Specialist role will work closely as a part of the Growth Marketing Team to scale the growth of our B2B products across all our online platforms
The candidate must have experience with paid search platforms (Google & Bing Ads) and paid social/display platforms (LinkedIn & DV360) as this role is responsible for executing and supporting multi-million dollar digital marketing campaigns, as well as identifying areas for improvement.
Requirements and qualifications- 2+ years in managing digital marketing campaigns across paid search, paid social, and display platforms with an international scope, including ad copy testing experience
- 1+ years in global B2B marketing
- Strong written, verbal and collaboration skills
- Experience using data and metrics to measure impact and determine improvements
- Demonstrated understanding of digital marketing mechanics and most common advertising platforms (Google, Bing, LinkedIn, Display)
- 2+ years experience with using modern BI tools like Tableau, Google Analytics, or Adobe Analytics
Skills and competencies- Manage paid campaigns across platforms
- In coordination with the agency, analyze KPIs and optimize and improve performance
- Monitor and report on marketing campaign performance including monthly and quarterly summaries
- Work with in-house growth manager and copywriters to develop new tests
- Maintain in-depth knowledge of Google, LinkedIn, and other ad platforms
- Develop forecasts and media plans using input from partners and your marketing lead
- Translate campaign objectives into paid media activation strategies; including defining and building target audiences
- Oversee the execution of operational tasks including budget pacing and campaign creative trafficking
- Keep a calendar of promotions and global campaigns and ensure alignment of schedules
Key job responsibilities- Manage paid media campaign execution across multiple worldwide markets
- Execute campaign optimization tactics (in coordination with agency) to achieve spend efficiency and volume targets
- Partner with partners and stakeholders to define the test roadmap
- Support the strategy for channel growth in emerging markets
- Support new strategies to drive increased acquisition
- Partner with strategic cross-functional teams to support GTM plans for upcoming product launches
See details and apply
B2B Marketing Specialist