KNN Digital Media Job at Vacantesremotas in Friendly
Vacantesremotas - Friendly, MD, United States
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Overview
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Overview
KNN Digital Media is a global start-up, founded by two ex-Google managers, that combines Media, Technology, and Machine Learning to generate millions in e-commerce sales for third-party companies and its own brands.
We are a small-sized company with a talented team, dedicated to growing and managing multiple health e-commerce brands.
Our work environment is dynamic and supportive, offering the opportunity to work remotely from anywhere in the world.
We are seeking a Junior PPC Specialist to join our dynamic team.
In this role, you will launch, manage, and optimize high-budget PPC e-commerce campaigns for both our proprietary brands and affiliate brands in the Health and Wellness sectors.
Key Responsibilities:
- PPC Research:
- Product Research: Conduct research for new products, including keyword analysis, competitive benchmarking, and offer evaluation.
- Keyword & Market Analysis: Identify the best-performing keywords and market opportunities by assessing competition, search volume, and CPCs.
- Offer Evaluation: Research and assess the potential of offers in the PPC market to determine feasibility and profitability.
- Campaign Creation & Launch:
- Campaign Setup: Create, configure, and launch PPC campaigns across platforms such as Google Ads and Bing Ads.
- Campaign Monitoring: Continuously monitor campaign performance, making adjustments to bids, keywords, and ad copy to optimise results.
- Conversion Tracking: Set up and manage conversion and event tracking using Google Ads, Google Analytics, and Openhermes to monitor ROI and performance.
- Site Structure & Content Review:
- Review Site Setup: Collaborate with content writers to review content, links, and site structure on comparison sites before launching campaigns.
- Ensure Alignment: Ensure that the content and site setup are aligned with PPC campaigns for seamless integration and optimised performance.
- Reporting & Analysis:
- Data Analysis: Analyse campaign performance data, identifying trends and areas for improvement.
- Optimisation Decisions: Use data-driven insights to make optimization decisions, including adjusting bids, keywords, and targeting to improve campaign performance.
- Reporting: Create detailed campaign performance reports using Supermetrics and other analytics tools, providing actionable insights to improve future campaigns.
- Partner Communication:
- Offer Management: Maintain open communication with partners to ensure that all offers are functioning correctly and resolve any issues promptly.
- Partner Collaboration: Work closely with partners to monitor offer performance and optimise for better results.
- Continuous Improvement & Innovation:
- PPC Trends: Stay up-to-date with the latest PPC industry news, tools, and best practices to implement cutting-edge strategies.
- Proactive Strategy Suggestions: Actively suggest and test new strategies to scale accounts, improve performance, and stay competitive in the market.
- Account Scaling: Use analytical insights to identify scaling opportunities and suggest strategies to grow accounts performance.
What we’re looking for:
- 1-2 years in PPC for e-commerce, ideally in competitive sectors, with expertise in Google Ads and Bing Search.
- Proven experience managing campaigns with structured budgets and performance goals.
- Strong data-driven approach with excellent analytical and numeracy skills.
- Experience with tools such as Google Analytics, Google Tag Manager (GTM), Google Ads Editor, Microsoft Advertising Editor, SEMrush, and Supermetrics.
- Solid understanding of KPIs, metrics, and performance optimization strategies.
- Up-to-date with the latest PPC trends, tools, and best practices, with a keen interest in continuous learning.
- Attention to detail & multitasking: Ability to manage multiple campaigns efficiently in a fast-paced environment.
- Bonus points: Experience with product comparison/review sites, especially in the Health & Wellness sector.
- Curiosity & proactiveness: Always eager to test new tools, strategies, and creative approaches to improve performance.
- Language Skills: Advanced English (C1 or higher) is required. Spanish is a plus.
You don’t need to meet every single requirement to apply. If you’re passionate about PPC and eager to grow, we’d love to hear from you!
What we offer:
- Fast-growing project founded by Ex-Googlers, offering an exciting and dynamic work environment.
- Friendly and supportive international team, fostering collaboration and innovation.
- High-performance culture with ample learning and growth opportunities.
- Full-time employment contract.
- Fully remote work.
Posted on: February 20, 2025
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