Marketing Coordinator Job at Grand Rapids Griffins in Grand Rapid...
Grand Rapids Griffins - Grand Rapids, MI, United States, 49528
Work at Grand Rapids Griffins
Overview
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Overview
Job Summary: The Marketing Coordinator will support advertising and promotional efforts through fan-facing initiatives in email marketing, digital and traditional advertising, and gameday promotions-all aimed at growing our brands, engaging fans, and driving ticket sales.
Duties and Responsibilities:
- Assist in executing marketing campaigns to support season memberships, hospitality packages, group sales, and single-game ticket initiatives
- Promote ticket offers, special events, games, and community initiatives through various channels
- Collaborate with graphic designers to organize and deliver media assets for internal and external use
- Write and edit content for email/SMS marketing, radio spots, social media, and other platforms in coordination with cross-functional teams
- Manage the weekly email marketing calendar and coordinate required assets and approvals
- Analyze campaign performance and other marketing data using dashboards and reporting tools
- Research industry best practices across teams, leagues, venues, and entertainment brands
- Ensure quality control of marketing assets, including copy, design, and digital functionality (e.g., forms and links)
- Contribute ideas to develop creative and engaging ways to grow and connect with the fan base
- Provide general support to marketing and sales initiatives as needed
Qualifications
- Bachelor's degree in marketing, Communications, Sports Management, or a related field
- 0-2 years of relevant experience (internships, freelance work, or volunteer experience welcome)
- Strong writing and editing skills
- Basic knowledge of email marketing tools, social media platforms, and digital advertising
- Comfortable working in a fast-paced, collaborative team environment
- A passion for sports, entertainment, and fan engagement is a plus
Join us!
Griffins requires you to undergo a background check upon offer.