Senior Manager, Sports Marketing
Red Bull Gruppe - Atlanta, Georgia, United States, 30383![Red Bull Gruppe](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Red Bull Gruppe
Overview
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Overview
Areas that play to your strengths
All the responsibilities we'll trust you with:Establish a rich network in regional sports scenes to maintain awareness of latest sports trends and scenesIdentify locally relevant athletes' stories and help create opportunities to amplify their reach within the region and nationallyWith Athlete Marketing Managers and the National Athlete Marketing team, identify, develop and build relationships with local athlete talentInfluence and contribute to the annual Region Sports Marketing Business PlanLead the project management and execution of local Red Bull Sports Marketing eventsUse knowledge of local sports scenes and sports landscape to inform development of new event conceptsOversee regional Sports Marketing resources to maximize the impact of local events.Support Athlete and Event Marketing Managers with accomplishing athlete projects and sport eventsWork with Gaming team colleagues to identify opportunities in the region to reach the gaming consumer and bring the brand to life through gaming events, players, and the community.Build a network in the gaming communities to build relevance and frequency of touchpoints with the gamer following national strategies.Lead and partner with Sales, Event Logistics, and Event and Athlete Marketing Managers to ensure quality planning all Sports Marketing activities in the regionIdentify relevant branded and non-branded sports content and stories for our owned and shared media channelsFind and hire the right people to lead regional Sports Marketing projectsManage direct reports towards annual regional goalsPromote a culture by focusing on individual, strengths-based developmentIdentify and train employees for succession opportunitiesProvide direct and productive feedback to help maintain quality performanceCreate a culture that rewards effort and execution following Red Bull's values7+ years of experience in Marketing with a focus on sports, athletes, and consumersAn understanding of traditional and non-traditional brand marketing strategiesA history of thoughtful execution of creative ideasExperience identifying different sports trends and scenes on a regional and national levelLarge budget management experienceKnowledge of marketing communications and storytelling with an emphasis on contentTravel 30-40%PermanentBenefits eligibleWHERE YOU'LL BE BASED
Atlanta Georgia, United States
United States
Red BullNorth America
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Got what it takes?
In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.Apply Now
Our current Benefits include:Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.Senior Manager, Sports Marketing
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