Marketing Strategist - Program Manager *Remote*
Providence Health & Services - Washington, District of Columbia, us, 20022![Providence Health & Services](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Providence Health & Services
Overview
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Overview
Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.Provider Solutions & Development (PS&D), an entity of Providence St Joseph Health, is the national market leader for best-in-class physician and provider recruitment services.
Providence caregivers are not simply valued – they’re invaluable. Join our team and thrive in our culture of patient-focused, whole-person care built on understanding, commitment, and mutual respect. Your voice matters here, because we know that to inspire and retain the best people, we must empower them.
Providence is currently searching for an experienced Marketing Strategist - Program Manager to join our ranks and continue our tradition of success who will:
Create and manage comprehensive marketing strategies to support business initiatives in service to our brand for both provider and partner audiences
Develop campaigns to drive brand awareness, database acquisition and lead generation across all marketing channels, partnering closely with all marketing specialists to create and deploy required campaign assets
Utilize strong analytical and critical thinking skills to interpret data, trends and marketing insights to develop strategic campaigns in service of business initiatives
Be a creative thinker with a passion for innovation and problem solving
Be a strong communicator with experience creating messages to support internal and external audiences
Essential Functions:
Develop comprehensive marketing strategies and plans that align with business goals, target audience needs, and industry trends
Conduct market research and competitive analysis to identify opportunities for growth, differentiation, and market positioning
Collaborate with cross-functional teams to implement integrated marketing campaigns across various channels, including digital, social media, email and traditional marketing
Identify and incorporate opportunities in overall marketing strategy that position our brand and our organization’s executives as thought leaders in the industry, building confidence and encouraging engagement across all target audiences
Be primary point of contact for Partner Development team in support of new business development
Own process for execution and on-time delivery of campaign assets across all platforms
Work closely with marketing channel specialists to ensure assets support campaign objectives
Define key performance indicators (KPIs) to track the effectiveness of marketing strategies and provide regular reports and insights to stakeholders
Continuously monitor and analyze market trends, consumer behavior, and campaign performance to optimize strategies and adapt to changing market dynamics
Identify and recommend new marketing opportunities, partnerships, and channels to expand reach, engage target audiences, and drive brand awareness
Stay current with emerging marketing technologies, tools, and best practices to drive innovation and efficiency in marketing strategies
Partner with Senior Manager, Marketing to identify budget needed to support recommended strategies. Ensure dedicated resources are used effectively and campaigns are delivered on time and within budget
Required qualifications for this position include:
Bachelor's Degree in Marketing, Advertising or Communications
5+ years of experience in communications or marketing
3+ years of experience in channel marketing specifically working to develop a consumer engagement strategy; preferably with an integrated health care delivery system
Experience with CRM tools
Providence welcomes 100% remote work for applicants who reside in the following States:
Washington
Oregon
Why Join Providence?
Our
best-in-class benefits
are uniquely designed to support you and your family in staying well, growing professionally and achieving financial security. We take care of you, so you can focus on delivering our
Mission
of caring for everyone, especially the most vulnerable in our communities.
About Providence
At Providence, our strength lies in Our Promise of “Know me, care for me, ease my way.” Working at our family of organizations means that regardless of your role, we’ll walk alongside you in your career, supporting you so you can support others. We provide best-in-class benefits and we foster an inclusive workplace where diversity is valued, and everyone is essential, heard and respected.
Providence is proud to be an Equal Opportunity Employer. We are committed to the principle that every workforce member has the right to work in surroundings that are free from all forms of unlawful discrimination and harassment on the basis of race, color, gender, disability, veteran, military status, religion, age, creed, national origin, sexual identity or expression, sexual orientation, marital status, genetic information, or any other basis prohibited by local, state, or federal law. We believe diversity makes us stronger, so we are dedicated to shaping an inclusive workforce, learning from each other, and creating equal opportunities for advancement.
Requisition ID:
307284
Company:
Providence Jobs
Job Category:
Project Management
Job Function:
Project/Product Management
Job Schedule:
Full time
Job Shift:
Day
Career Track:
Business Professional
Department:
4014 PSD MARKETING
Address:
OR Portland 1201 Lloyd Blvd
Work Location:
Lloyd-Portland
Pay Range:
$See Posting - $See Posting
Providence offers a comprehensive benefits package including a retirement 401(k) Savings Plan with employer matching, health care benefits (medical, dental, vision), life insurance, disability insurance, time off benefits (paid parental leave, vacations, holidays, health issues), voluntary benefits, well-being resources and much more. Learn more at providence.jobs/benefits
#J-18808-LjbffrRemote working/work at home options are available for this role.