Senior Marketing Manager
SynMax - Houston, Texas, United States, 77246![SynMax](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at SynMax
Overview
- Apply
Overview
done.
SynMax is seeking a talented Senior Marketing Specialist to join our dynamic team. This role involves leading the development and implementation of comprehensive marketing strategies to drive brand awareness and engagement. The ideal candidate will have a strong background in marketing, preferably with experience in the energy or maritime sector, and will be adept at leveraging industry trends, competitive analysis, advanced marketing techniques, and compelling copywriting to achieve business objectives.About Us:SynMax specializes in geospatial intelligence for the maritime and energy sectors, providing cutting-edge technology to solve complex industry challenges. We are seeking a talented Senior Marketing Specialist to join our dynamic team. As a Senior Marketing Specialist at SynMax, you will lead the development and implementation of marketing strategies that drive brand awareness and engagement, leveraging your expertise to contribute to our growth.
Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Responsibilities
Build Brand Awareness: Develop and execute comprehensive marketing campaigns to enhance brand visibility and reputation.Identify Industry Trends: Stay updated on market trends and leverage insights to shape and refine marketing strategies.Competitive Analysis: Conduct in-depth competitive analysis to inform marketing strategies and identify opportunities for differentiation.Social Media Marketing: Lead the implementation of social media marketing best practices to engage our target audience effectively.Email Marketing: Design and manage advanced email marketing campaigns, adhering to best practices for optimal results.SEO: Develop and integrate SEO strategies into all marketing campaigns to improve organic search rankings and drive traffic.Digital and Traditional Campaigns: Create and execute both digital and traditional marketing campaigns to achieve business objectives.B2G/Specialized Markets: Develop and manage marketing campaigns tailored to B2G and other specialized markets.Campaign Analysis: Measure and analyze campaign performance, using A/B testing and conversion analysis to optimize results.Train ChatGPT: Collaborate with analysts to help train ChatGPT and integrate it into marketing strategies for enhanced content generation.Qualifications
Bachelor’s degree in Marketing, Business, or a related field.5+ years of experience in a marketing role, with a focus on strategic planning and execution.Proven experience in building brand awareness and conducting competitive analysis.Strong knowledge of social media and email marketing best practices.Expertise in SEO and integrating it into marketing campaigns.Ability to create both digital and traditional marketing campaigns.Experience with marketing campaigns for B2G or specialized markets.Proficiency in campaign analysis, including A/B testing and conversion measurement.Experience collaborating with analysts to train AI models like ChatGPT.Strong analytical skills and the ability to translate data into actionable insights.Excellent communication and teamwork skills.Proficiency in Using Salesforce and Mailchimp.Demonstrated ability to lead projects and mentor junior team members.What We Offer
Competitive salary and benefits package.Opportunities for professional development and career growth.A dynamic and collaborative work environment where innovation is encouraged.Access to the latest tools and technologies.
Equal Opportunity Statement:SynMax is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr