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Go to next pageConfidential - White Plains, New York, United States,
Duties and Responsibilities:
Build, manage and coach a high-performing Marketing team.
Take responsibility for development and execution of marketing plan/strategy.
Identify and plan differentiated and impactful advertising and trade marketing.
Direct and support market research collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports.
Lead in identification, development and launch of innovative new products.
Lead all Marketing-related aspects of the Branded and Private Label sides of business.
Ensure creative thinking amongst all Marketing endeavors.
Work closely with the Sales Department to align Sales and Marketing strategies.
Manage Marketing budget and expenditures.
Maintain brand standards and ensure compliance across all products and communications channels.
Identify competitors and evaluate their strategies and positioning and devise counterstrategies.
Build long term relationships with employees, customers, and vendors.
Job Type:
Full-time
Pay:
$250,000.00 - $330,000.00 per year
Benefits:
401(k) matching
Dental insurance
Health insurance
Life insurance
Paid time off
Vision insurance
Schedule:
8 hour shift
Monday to Friday
Education:
Master's (Required)
Experience:
Consumer packed goods: 7 years (Required)
Marketing: 10 years (Required)
Language:
English (Preferred)
Ability to Commute:
White Plains, NY 10601 (Required)
Work Location:
Hybrid remote in White Plains, NY 10601
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Vice President of Marketing