Aftermarket Marketing Coordinator
Hitachi - Cypress, California, United States, 90630![Hitachi](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Hitachi
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Overview
Job ID:R0059219
Date Posted:2024-08-12
Company Name:HITACHI ASTEMO AMERICAS, INC.
Profession (Job Category):Sales, Marketing & Product Management
Job Schedule:Full time
Remote:No
Job Description:
Job Summary:
The Marketing Coordinator is responsible for ensuring the strategic alignment between the organization's goals and the development of marketing campaigns, materials, initiatives, and strategies. This role requires a deep understanding of the automotive aftermarket for the USA.
The Marketing Coordinator will report directly to the Aftermarket Marketing Manager.
Job Responsibilities:
MARKETING CAMPAIGNS AND MATERIALSLead projects and develop marketing campaigns, brand collateral, and long-term strategiesProduct Build Sheets: Specs for how to label, neutralize, package, and ship our productsIn-box documents: warranty booklets, notices, tags, stickers, etc.Collaboration with QA on quality issuesAll graphics for shows and events, presentations, catalogs, social media, websites, etc.Product Build Sheets: Specs for how to label, neutralize, package, and ship our productsIn-box documents: warranty booklets, notices, tags, stickers, etc.Collaboration with QA on quality issuesMarketing Collateral: Buyer's Guides, Tri-folds, flyers, catalogs, etc.Fulfilling Marketing Collateral Requests.Marketing copy for Hitachi Astemo and customer websitesWebsite Updates: updating images, landing pages, and image/graphic assetsAds/flyers: customer and corporateCollaboration on videosNewsletter collaborationEVENTS
Plan, coordinate, and attend AAPEX/SEMADesign/coordination/creation of tradeshow assets: Visual displaysTradeshow asset management and creation: managing current assets, shipping coordination of assets, creation of new assets, etc.Capture trade event imageryOther
Manage and assign UPCsProduct and Shipping specs (weights and dims)Products/Packaging: 360° spin sets and stillsMaintain Image standardsArtwork creationKnowledge, Skills and Abilities:
Graphic design experience desirable: Adobe InDesign, Photoshop, IllustratorExceptional writing, editing, proofreading, and research skillsMS Office proficient, Excel and PowerPointStrong interpersonal skillsEducation:
Bachelor's degree in Marketing / Communication / Public Relations / Business or a related discipline. Automotive Technology certifications a plus but not required
Experience:
4 - 6 years of marketing, consulting, and/or agency experience
Job level is determined by various factors such as organization size, responsibility, career stage, and capabilities.
Supervisory Responsibilities: N/A
Working conditions:
Working in an office environment, with potential exposure to manufacturing and/or warehouse locations. Hybrid Work week.Travel: No Travel requirements
Equal Opportunity Employer (EOE)-Females/Minorities/Protected Veterans/Individuals with Disabilities
If you need a reasonable accommodation to apply for a job at Hitachi, please send the nature of request and contact information to jobs@hitachi-automotive.us. Queries other than accommodation requests will not be responded to.