Assistant Director, Development Marketing
Columbia University - New York, New York, us, 10261![Columbia University](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above hiring range represents the University's good faith and reasonable estimate of the range of possible compensation at the time of posting.
Position SummaryReporting to the Director of Development Marketing, and working closely with the staff of Columbia College Development and Alumni Relations (CCDAR), the Assistant Director helps design and execute the College's broad-based communications and assists in the development of various marketing materials.ResponsibilitiesCreates and deploys email marketing assets using Salesforce Marketing Cloud and Adobe Photoshop, Illustrator, InDesign and After Effects.Assists in Salesforce Marketing Cloud email management, which may include uploading send lists, scheduling and sending emails, and tracking email send information.Under the guidance of the Director, and in partnership with team members, the Assistant Director helps with copywriting and graphic design work, adhering to the brand guidelines and marketing objectives, to support marketing and communications.Develops print and digital assets which may include invitations, newsletters, brochures, reports and donor solicitations.Manages the general maintenance of the websites and edits content periodically.Works with outside vendors, which may include sourcing pricing for purchases, designing materials, managing deliveries and processing invoices.Works with the Director, and in partnership with other team members, on large-scale campaigns, fundraisers and challenges which may include creative assets, email deployment, social media graphics and gathering and routing assets.Assists the Senior Associate Director of Development Strategy with development marketing strategy which may include attending meetings with internal partners in Annual Fund Programs (AFP) and serving as a project manager for marketing campaigns.Performs other related duties as required.
Minimum QualificationsBachelor's degree or equivalent is required.A minimum of 2-4 years related work experience is required.Experience using the Adobe Suite (Photoshop, InDesign, Illustrator) is required.Experience using Salesforce Marketing Cloud or a comparable digital marketing platform is required.Excellent creative, writing, editing and interpersonal skills are required.Extreme attention to detail and an eye for accuracy is required.Strong organizational and time-management skills with an ability to manage multiple and complex assignments simultaneously, determine priorities, meet deadlines and monitor results are required.Must possess a high level of professionalism and discretion when handling sensitive information.Must be self-directed and motivated, able to work independently, but also as part of a team.Must be available to work some weekends and evenings.
**Applications submitted without a resume and cover letter will not be reviewed.**Preferred QualificationsA minimum of 2 years of related work experience (i.e., annual giving, nonprofit management/fundraising) in an academic/university setting or other complex organization is preferred.Demonstrated knowledge and understanding of basic fundraising principles is preferred.
Equal Opportunity Employer / Disability / VeteranColumbia University is committed to the hiring of qualified local residents.