Communications Analyst Specialist
CBRE - Annapolis, Maryland, United States, 21403![CBRE](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Communications/Public Relations, MarketingLocation(s)Remote - US - Remote - US - United States of AmericaPosition Overview:As a Communication Analyst/Specialist within CBRE’s Global Workplace Solutions group, you play a vital role in supporting employees who service the world’s largest online retailer. Your role is crucial in supporting content creation efforts, including narrative and technical writing, talent acquisition and value proposition copywriting, and digital communication efforts. Reporting directly to the account’s Communication Manager, you will work closely with account leaders, project managers, and subject matter experts to create collateral, campaigns, and programs that keep employees informed, engaged, and proud to be a part of CBRE, while showcasing the value we bring to the client.Your role requires a balance of organization and creativity. You are passionate about enhancing employee communication, engagement, and overall experience. Acting as a trusted advisor to internal partners, you ensure that messages reach the right audience, at the right time, through the right channels. You constantly seek innovative ways to engage employees, making complex topics simple, intuitive, and engaging.Key Responsibilities:Aid in the development and execution of new communication strategies that support our goals and initiatives, and those of our client.Contribute to employee storytelling program, collaborating with team members to identify compelling stories that showcase our account’s culture, values, and successes.Develop engaging and informative content for various platforms, including narrative pieces, technical documents, and whitepapers.Collaborate closely with cross-functional teams, including People Operations, Learning & Development, Safety, and Finance, to gather insights, align messaging, and facilitate communication efforts that drive engagement and alignment.Utilize advanced writing skills to craft compelling internal communication materials (including newsletters, PowerPoint presentations, digital signage, blogs, memos from leadership, and reports) that align to key messages and drive a culture of inclusion for all.Support the creation and delivery of weekly business reviews to provide updates on key projects, achievements, and challenges pertinent to organization.Make autonomous decisions and recommendations based on understanding of our company's communication objectives and best practices.Identify opportunities for process improvements and innovative communication approaches, contributing to the continuous enhancement of our communication strategies.Manage the account’s employee intranet site; develop a standard of work to ensure content is regularly updated.Drive the development of analytics and reporting across internal content/engagement and comms.Maintain and update communications distribution lists to ensure accurate and timely delivery of messages.Monitor and analyze the effectiveness of communication campaigns and initiatives.Prepare reports on key metrics, providing insights and recommendations for improvements.Identify trends and opportunities to enhance engagement and reach.Qualifications:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Education & Experience:Bachelor's degree in English, communications, journalism, marketing, public relations, or a related field from a 4-year college or university preferred.A minimum of 2-5 years of professional experience in communications, with a proven track record of delivering successful communication strategies and campaigns.Real estate experience is a plus, but not required.Certificates and/or Licenses:Communication Skills:Advanced writing, editing, and proofreading skills, with a keen eye for detail and an ability to adapt tone and style for diverse audiences.Knowledge of communication best practices and trends, as well as an understanding of technology and digital tools that enhance communication effectiveness.Demonstrated experience in program support and strategic communications, including experience with employee storytelling, safety, and DE&I communications.Proficiency in content management systems and analytics tools.Requires knowledge of financial terms and principles. Ability to calculate intermediate figures such as percentages. Conducts basic financial analysis.REASONING ABILITYAbility to comprehend, analyze, and interpret documents. Ability to solve problems involving several options in situations. Requires intermediate analytical and quantitative skills.Other:Proficiency in Microsoft Office suite and content management systems.Proficiency in Smartsheet, preferred.Exceptional interpersonal skills and the ability to collaborate with individuals at all levels of the organization.Strong project management skills, with the ability to oversee multiple initiatives simultaneously and meet deadlines in a fast-paced environment.A proactive and creative mindset, with the ability to think critically, propose innovative solutions, and drive projects to successful completion.Self-motivated with the ability to work independently and make decisions with limited oversight.Ability to work collaboratively in a team environment.Adaptability and willingness to learn new tools and techniques.Compensation:Competitive salary and performance-based bonus.Opportunities for professional growth and advancement within a dynamic and forward-thinking organization.Mentorship and collaboration with senior leaders to expand strategic communication skills.Contribution to shaping company culture, fostering employee engagement, and promoting safety and diversity initiatives.Exposure to a supportive and inclusive work environment that values creativity and innovation.Participation in company events and activities designed to enhance professional development and team camaraderie.Equal Employment Opportunity:
CBRE is an equal opportunity employer that values diversity. We have a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.Candidate Accommodations:
CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company’s success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities.NOTE:
Some, but not all, of our positions may have an additional requirement to comply with COVID-19 health and safety protocols, including COVID-19 vaccination proof and/or rigorous testing. If you have questions about the requirement(s) for this position, please inform your Recruiter.CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)
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